Arik Hanson September 10, 2021 For at least a couple years now, many brands have been asking the same question: Should we give up on Twitter? And, in some instances, the answer has been “yes.” Engagement numbers have plummeted on Twitter over the years for brands. Especially retweets and replies. While a good chunk of … Continue reading Most Companies Are Using Twitter Wrong – It’s All About Brand Love in 2021
Achim Nowak August 11, 2021 They told you to never say “I” at a meeting. Use “We.” Always We. Ignore them. They are wrong. They told you that when you say I, I, I it sounds like it’s all about you. Said you would sound like a grandstanding, self-promoting, self-aggrandizing narcissist. A bit of projection, … Continue reading They Told You to Never Say “I.” They Are WRONG.
Revanth Periyasamy July 15, 2021 Learning & Development (L&D), often called training and development, forms a major part of your talent management strategy and is designed to align group and individual goals with the organization’s overall vision. Training and Development help employees build their skills and perform well in existing roles. The shift towards a … Continue reading Where Companies Go Wrong With Training and Development
Justin Keller April 28, 2021 Just picture it: It’s 2005. YouTube was just born. George W. just started his second term. Tom Cruise jumped on couches. “Desperate Housewives” was one of the most popular shows. Destiny’s Child broke up. And in marketing, the lead was king. Back then, cloud-based technologies were just becoming mainstream, and … Continue reading Everything You Think You Know About Leads Is Wrong
Gleb Tsipursky December 7, 2020 Have you changed your views about COVID-19 months into this pandemic? Or are you anchoring to the same views you did in March? If you enjoy video, here’s a videocast based on this blog: And if you like audio, here’s a podcast based on the blog: Or simply read onward! … Continue reading Are You Anchoring Your Business to the Wrong Data?
Samuel White September 9, 2020 StockSnap / Pixabay As someone who has dedicated myself to earning money in a variety of different ways, I read a lot. Inevitably, when you read about business, you hear a lot of different pieces of business advice. Most guides on building a business involve the same sort of … Continue reading Most People are Wrong about How to Build Your Own Business, Here’s Why
Nicholas Ruggieri August 31, 2020 When the sales are coming in quickly and the cash is flowing, it’s easy to feel comfortable about the business. There is money in the bank and it looks like everything is headed for big-time growth. But looks can be deceiving. Too often, business owners are so focused on the … Continue reading Stop Wasting Time with the Wrong Numbers
Jock Breitwieser August 27, 2020 Are you attracting visitors to your website despite your digital marketing campaign? If not, there’s something seriously wrong with your strategies, particularly your search engine optimization (SEO). It is essential to do a regular SEO test or analysis to monitor the performance of your campaign. Conducting a regular SEO assessment … Continue reading 5 Ways to Find Out What’s Wrong With Your SEO – And 3 Ways to Fix It
Janet Fouts — May 30, 2020 If you know me, you know that community has always been the backbone of my work, and the foundation of my business. You may also know that taking a thoughtful and mindful approach to how we communicate with others really matters. In the last week, I have been so … Continue reading What’s Wrong With Online Communities Today?
Yext No Wrong Answers Campaign Tells Companies What Site Visitors Want To Know About Them by Laurie Sullivan @lauriesullivan, April 16, 2020 Yext launched the No Wrong Answers integrated marketing campaign to help organizations determine how well they are answering questions that people want answered on their company’s website. The campaign offers a free trial from … Continue reading Yext No Wrong Answers Campaign Tells Companies What Site Visitors Want To Know About Them