Amanda HickenMay 21, 2015 Blogging for your brand can be daunting — regardless of whether it’s your first or thousandth blog post. We all want to do our best at representing our brands and inspiring our audience to take action. Confession time: Whenever I sit down to start a new post, my mind is momentarily … Continue reading Every Don’t Has a Do When Writing a Blog Post
Shelley PringleMay 14, 2015 I’m not actually that good with grammar. I certainly don’t consider myself a stickler or anywhere near the level of an expert when it comes to the finer points of the English language. I often refer to Grammar Girl (or my handy Canadian Press Style Guide) to avoid common pitfalls of … Continue reading 10 Annoying Grammar Mistakes To Avoid When Writing Just About Anything
Jasmine SandlerMay 13, 2015 Proper Blog Writing can lead to media attention and new business. Watch this short video and read my steps to writing a Blog post. The key to successful social media marketing rests in the power and delivery of strong content, driven from a specific strategy around market position. For many B2B … Continue reading Guidelines for Proper Blog Writing
Matt BrennanMay 7, 2015 Writing a blog that people want to read will provide some of the best marketing that your business can ask for. The best part is that there is nothing prohibitive about getting started. There are no gatekeepers. There are no prohibitive costs. If you have an idea for your business blog, … Continue reading Writing A Blog That Attracts Customers
Sara DavisApril 30, 2015 We’ve heard just about every excuse there is explaining why business owners don’t practice content marketing. The worst of them all is when they say they won’t create content because they can’t write well. Thought leadership plays a bigger role in content marketing than your writing skills. When consumers see your … Continue reading Why Your Thought Leadership Is More Important Than Your Writing Ability
Mark SchaeferApril 23, 2015 I have been running my own business for about seven years now and creating online content about the same amount of time. The genesis of my business — 2008 — probably represented the apex of the traditional notion of SEO – elaborate schemes for backlinks, keyword stuffing, and jamming links into … Continue reading Is SEO Simply Good Writing?
Andrea LehrApril 20, 2015 Every day, humans make snap judgments. In one Princeton study, participants made assumptions within 100 milliseconds of being exposed to a portrait. In a similar study on virtual bias, researchers at the University of British Columbia compared respondents’ in-person impressions with those obtained by only viewing Facebook photos — and the results revealed … Continue reading What Does Your Email Writing Style Say About You?
Shelley PringleApril 16, 2015 Unless you happen to be a gifted writer, there is nothing simple or painless about writing blog posts. Finding an idea, collecting your thoughts and then communicating them in an interesting way that someone will actually read feels like childbirth for most of us. Yet business blogging is an important part … Continue reading A Simple Formula for Writing Blog Posts in 8 Painless Steps
Clare SaumellApril 14, 2015 We know it’s tempting to jump right into blogging. After all, the basic concept is pretty straightforward, right? Simply write a blog post and publish it on your website. Step 1. What’s your strategy? But to actually get any return on the time you spend blogging, you need some sort of … Continue reading Blog Writing 101
Dan ShewanApril 8, 2015 Whether you’re looking to generate leads or increase sales, having your PPC ads direct visitors to persuasive landing pages is an excellent way to grow your business. However, genuinely persuasive copywriting is challenging, and it takes a great deal of nuance and subtlety to spur your prospects into action. In today’s … Continue reading 5+ Power Words & Techniques for Writing More Persuasive Landing Pages
