By Jeff Beer December 17, 2022 It’s the most wonderful time of the year! Let’s wrap up 2022—and depending on how you feel about it, either put it in the bin or in a keepsake box—with the heroic effort of whittling down all the advertising that came out in the last 12 months (a … Continue reading The five best ads of 2022—and the worst one—and what you can learn from them
By Chris Morris November 15, 2022 Just halfway through November, it’s on track to be the worst month for tech layoffs in an already terrible year. And barring a miracle, the fourth quarter will be the worst since the start of the pandemic. Year to date, some 121,413 people at 789 different tech companies … Continue reading November is shaping up to be the worst month of the year for tech layoffs
By Stephanie Vozza November 01, 2022 You’ve probably heard the saying about what happens when you assume. (You make an ass out of u and me.) That likely doesn’t stop you from doing it, though. Our brains love certainty, and when faced with a situation that doesn’t make sense, most of us jump … Continue reading How to kick your habit of assuming the worst
By Gwen Moran May 30, 2022 Warning: This piece has spoilers from television shows and movies, including The Office, The Devil Wears Prada, Succession, Severance, Working Girl, blackish, and Office Space. Bad bosses. We’ve all had them. In fact, they’re so common that they’re regularly characters in the movies and television … Continue reading 7 Leadership lessons from Pop Culture’s Worst Bosses
By Christopher Zara March 16, 2022 Daniel Lamarre was three months away from publishing what might have been a routine business book in 2020 when the COVID-19 crisis swept in and changed the fate of his company and the world. Within days of the first outbreaks in North America, Cirque du Soleil, the famed … Continue reading How do you lead a company through the worst of times? Just ask the CEO of Cirque du Soleil
TV Is The Worst (And The Best) Advertising Medium by Maarten Albarda , Featured Contributor, May 14, 2021 The world is slowly showing signs of normalcy, and as we move toward summer, we may also watch less content on the big screen in our homes. During the height of the pandemic, we gobbled up mountains … Continue reading TV Is The Worst (And The Best) Advertising Medium
Ads placed in front of or beside unsafe content triggered a range of negative consumer reactions. Greg Sterling on October 31, 2018 Photo © Bloomicon / Shutterstock.com Brand safety has been an issue since the beginning of the internet. However in the past several years it has gained more importance and urgency, with incidents … Continue reading Study confirms brands’ worst fears about unsafe content
Personal Branding Blog — October 29, 2018 — October 29, 2018 If you go to numerous interviews and still being turned down by employers, you may be doing the below interview mistakes. Employers may not be tolerated for mistakes, especially if there are too many applicants for the same position. Therefore, avoid the below common … Continue reading Worst Interview Mistakes
John Hodge — April 3, 2018 Follow @johnahodge — April 3, 2018 I’ve been hard at work building a team of marketers, so I’ve kind of fallen off the map in terms of blogging, but I want to talk about how the hiring process went. Before we jump in there are a couple of things … Continue reading After Tons of Job Interviews, Here’s How the Worst Applicants Made an Impact
Jim Haudan — March 2, 2018 Follow @jhaudan — March 2, 2018 Make Sure the Total is Great Than the Parts I’ve interacted with dozens of executive teams in my career, and it always happens. The seven, 10, or more men and women on the executive team each have an IQ of 160, but their … Continue reading How the Worst Leaders Destroy Trust in the Workplace: Tips to Help You Succeed
