Building a website isn’t solely about making it look pretty. Marketing comes first. To ensure you’re on the right track, make sure you can answer these 100 questions. Stoney deGeyter on October 20, 2018 at 10:53 am | Reading time: 9 minutes As a long-time web marketer (since 1998 — that’s like 160 internet years!), … Continue reading 100+ questions you must ask when developing a website
Retail Needs To Follow Through With Website Promises Before It’s Too Late by Laurie Sullivan , Staff Writer @lauriesullivan, October 18, 2022 I love search and the features that Google and Microsoft have built into their respective engines. Often, when I search online for products, I want them now. It took me a long time to comply … Continue reading Retail Needs To Follow Through With Website Promises Before It’s Too Late
8 Smart Tips to Improve Your Multilingual e-Commerce Website Irina Weber / 11 Oct 2022 Making your multilingual e-commerce website can help you reach more customers and increase sales. You must support your clients in taking the multilingual route based on customer data and guiding them globally through every buying process step. Your online store … Continue reading 8 Smart Tips to Improve Your Multilingual e-Commerce Website
Google Steps Up Automation To Create Assets For Ads From Website, Existing Ads by Laurie Sullivan @lauriesullivan, October 7, 2022 Google now automatically pulls in relevant creative content from a company’s landing page, website, existing ads, and keywords in ad groups to complement the creation of responsive search ads (RSAs). The new setting — which … Continue reading Google Steps Up Automation To Create Assets For Ads From Website, Existing Ads
GA4 isn’t yet ready to be your main analytics tool, so start practicing with it now. Constantine von Hoffman on September 26, 2022 The arrival of Google Analytics 4 understandably has people nervous. Using its increased capabilities means learning new processes and thinking about things in new ways. We’re here to help. Working with Colleen … Continue reading Setting up your website: Getting started with Google Analytics 4
EV Shoppers Have High Standards For Website Performance by Tanya Gazdik , Staff Writer, September 12, 2022 This story ran in a previous edition. It should shock no one that a consumer interested in a battery electric vehicle is probably ahead of the curve when it comes to technology and online shopping. Unfortunately for automakers, … Continue reading EV Shoppers Have High Standards For Website Performance
How to Design a Website That Actually Converts Deanna Ritchie / 21 Jul 2022 Most websites are nothing more than static web pages that serve as branded placeholders for companies. However, if you want your website to serve as a powerful tool for generating leads or turning traffic into customers, you have to break … Continue reading How to Design a Website That Actually Converts
Increase your Website Conversions by 3x with Conversational AI Chatbot Moksha Jain / 12 Jul 2022 Conversational AI chatbots are fantastic for both customer care and marketing automation. They can engage potential customers in meaningful conversations about your products or services before making a pushy pitch (like those annoying telemarketers we all despise!) Chatbots … Continue reading Increase your Website Conversions by 3x with Conversational AI Chatbot
Top 10 Tips to Improve Your Website Traffic Erik Emanuelli / 29 Jun 2022 Are you looking for ways to increase your website traffic? If so, you’re in the right place! In this post, we will discuss tips that will help drive more visitors to your site. Traffic is essential for any business – … Continue reading Top 10 Tips to Improve Your Website Traffic
10 Ways Video Content Marketing Can Increase Your Website Traffic Harsh Dutta / 18 May 2022 Using videos to drive more visitors to your website is a smart move. Such is the popularity of videos, that big and small companies are investing thousands of dollars in video content creation. Keeping people on your site … Continue reading 10 Ways Video Content Marketing Can Increase Your Website Traffic
