Tag Archives: website

The 7 B2B website essentials: What customers want

In this fast-moving world, it’s time to rethink your B2B website, from the strategic to the tactical. Here’s what yours must have. Ruth Stevens on June 27, 2023 A company’s website is the single most important media channel in the marketing communications toolkit. Your website is the perfect “owned media,” infinitely flexible, with global reach … Continue reading The 7 B2B website essentials: What customers want

How to improve website speed and performance in e-commerce with headless frontend technology

How to improve website speed and performance in e-commerce with headless frontend technology Rachael Hibbert / Jun 19, 2023   It’s not news that we are living in a fast-paced digital world. Online customers have high expectations. Your website needs to load quickly, be easy to navigate, be aware of any interaction that may have … Continue reading How to improve website speed and performance in e-commerce with headless frontend technology

How to Diversify your Sales Channels using Live Shopping on your E-commerce Website

How to Diversify your Sales Channels using Live Shopping on your E-commerce Website Navneet Bali / 03 May 2023   Ever wonder why some brands consistently outperform others? It’s not just luck or a better product. These brands are successful in creating tailored strategies for the channels they sell through. You will achieve the best … Continue reading How to Diversify your Sales Channels using Live Shopping on your E-commerce Website

How to increase website engagement with content recommendations

Here’s how to develop the best content recommendation strategy for your website that puts the reader first. Greg Krehbiel on April 4, 2023  Every content provider wants more engagement with their online content. Effective content recommendations are one way to achieve this. but there’s no one-size-fits-all approach.  Here’s how to develop the best recommendation strategy … Continue reading How to increase website engagement with content recommendations

Microsoft Bing Relying More On Tags To Identify Last Updates To Website

Microsoft Bing Relying More On Tags To Identify Last Updates To Website by Laurie Sullivan , Staff Writer @lauriesullivan, February 1, 2023 Microsoft Bing will soon rely much more on the date specified in the “lastmod” field in the XML sitemap for crawling. The “lastmod” field is the date the page was last modified, which appears … Continue reading Microsoft Bing Relying More On Tags To Identify Last Updates To Website

Security flaw in Florida tax website exposed filers’ sensitive data

Income, tax and immigration data stolen in Healthcare.gov breach AJ Dellinger @ajdell The Centers for Medicare and Medicaid Services (CMS) now has details about the data stolen in the breach of Healthcare.gov that occurred last month. According to the government agency, a significant amount of personal information including partial Social Security numbers, tax information and … Continue reading Security flaw in Florida tax website exposed filers’ sensitive data

Website Personalization Required, But Retail Struggling To Make It Work

Website Personalization Required, But Retail Struggling To Make It Work by Laurie Sullivan  @lauriesullivan, October 20, 2022 Heading into this year’s online holiday shopping season, 55% of the 4,000 U.S. and U.K. consumers who responded to a survey cite poor fit as the top reason for returns when buying online, followed by unmet product expectations … Continue reading Website Personalization Required, But Retail Struggling To Make It Work