Patti Podnar — June 17, 2018 Follow @PodnarWriting — June 17, 2018 My business is content marketing, but there’s not always a clear line between content marketing and business strategy. In the digital world, the two become so enmeshed that the average shopper doesn’t always distinguish between bad website content and bad business practices. They … Continue reading 7 Annoying Ways Your Website Content Makes Customers Hate You
Michael Ugino — June 13, 2018 — June 13, 2018 Amazon’s marketplace is just as lucrative as it is crowded. To profit as a seller, you have to stand out against over two million merchants. But if you do grab buyers’ attention, you’re bound to make sales since so many shoppers flock to Amazon. The … Continue reading 9 Ways to Promote Your Amazon Listings and Sell More Products
Contributor Adam Dorfman explains how to capitalize on the one-two punch of Facebook advertising and organic engagement through Marketplace, your own page and Facebook’s own advertising products. Adam Dorfman on June 14, 2018 For quite some time, the search industry has been wondering when Facebook is going to get serious about local search. With … Continue reading Finally! The 800 million ways Facebook gets serious about local business
Jenn Villa — June 14, 2018 — June 14, 2018 Free-Photos / Pixabay No matter the company, women in the workforce face a fair share of gender stereotypes. This is true, and we would never negate this fact. But all bias aside, there are many ways women unintentionally undermine their own business success. According to … Continue reading 4 Ways Female Marketers (& All Women in the Workforce) Can Rise Above the Competition
Paul Keijzer — June 14, 2018 Follow @Paul_Keijzer — June 14, 2018 geralt / Pixabay Over the past decade or more, gamification has been effectively used to enhance learning experiences in the education sector. It’s helped make learning fun, interactive and highly engaging. Also, students who go through gamified learning experiences have higher retention rates … Continue reading 5 Ways You Can Use Gamified Recruitment To Attract Top Talent
Todd Kunsman — June 11, 2018 Follow @OhSoFreshMusic — June 11, 2018 Whenever a business launches a new initiative, the most important thing that the business must be able to assess is the effectiveness of the initiative. Without understanding the results or ROI of said initiative, how do you know if it is working? Or … Continue reading 6 Ways Your Company Should Measure Corporate Social Media Success
Joel Goldstein — June 11, 2018 Follow @joelgoldstein — June 11, 2018 Time is money – 86,400 seconds in a day may seem like a lot of time but, when you’re running a business, it’s never enough. Those seconds tick by at an unforgiving speed, draining your budget and opportunity in the process. Competition is … Continue reading Do More with Less: 5 Ways to Automate Your Business
Kristen Dunleavy — June 8, 2018 Follow @KristenWritesIt — June 8, 2018 Let’s face it, your recipients have no tolerance for boring writing. You didn’t write the bestselling novel they’ve been looking forward to devouring. They haven’t settled into the sofa with your message in hand, looking forward to several hours of savoring your wit … Continue reading 8 Ways to Write Engaging Email Marketing Copy
Carol Stephen — June 7, 2018 Follow @Carol_Stephen — June 7, 2018 How to Excel as a Twitter Chat Guest: 10 Best Ways There are a number of things a person can do to be a better Twitter chat guest. Having been on both sides of that digital divide, here are my favorites. If you’re … Continue reading How to Excel as a Twitter Chat Guest: 10 Best Ways
Jaydip Parikh — June 6, 2018 Follow @jaydipparikh — June 6, 2018 There’s no question that a well-planned company blog can work wonders for reaching out to your potential and existing clients. In fact, it is a tried, tested, proven and inexpensive way to enhance your inbound marketing efforts. CMI’s B2B Content Marketing Benchmarks Report … Continue reading 5 Ways to Make Your Business Blog a Team Effort
