Tag Archives: Wars

The Speed Wars: How Amazon, Target and Walmart Are Competing for Faster Delivery Times

Michael Begg — November 9, 2019 eCommerce competition seems to be largely driven on one point now – at least the platforms seem to think so. Delivery times have been dropping rapidly over the past year as each major retailer and eCommerce platform attempts to provide better convenience to the end customer. Each of Amazon, … Continue reading The Speed Wars: How Amazon, Target and Walmart Are Competing for Faster Delivery Times

Turf Wars: Why Your Management Job Is Filled with Whiny Children

Ed Muzio — September 13, 2019 Follow @edmuzio — September 13, 2019 It’s happening again. Employee A is in your office asking you to force Employee B to provide some help. “I can’t succeed without this and my work is more important.” Of course, you’ve heard this before. Come to think of it, last week … Continue reading Turf Wars: Why Your Management Job Is Filled with Whiny Children

3 Ways Public Relations and Human Resources Can Team Up to Win the Talent Wars

Frank Strong — July 16, 2019 Follow @Frank_Strong — July 16, 2019 The best public relations (PR) professionals are problem-solvers. No one needs problem-solving now like human resources (HR). As a community, it got too comfortable after a decade’s long employers’ market. It became conditioned to passively wait for candidates to apply while forgetting how … Continue reading 3 Ways Public Relations and Human Resources Can Team Up to Win the Talent Wars

The Star Wars Marketing Force Awakens on Social Media with 234 Million Interactions

by Kara Burney December 17, 2015 Follow @wkndatburneysDecember 17, 2015 When Star Wars debuted in 1977, it became an instantaneous cultural phenomenon without the help of social networks. But this week’s premiere of Star Wars: The Force Awakens marks the first time that the franchise is in full force on social media. Keep in mind, after all, that it has been 10 … Continue reading The Star Wars Marketing Force Awakens on Social Media with 234 Million Interactions

Star Wars Mania and 7 Other Ways To Drive Sales at Your Online Shop This Week

by Gail Oliver December 14, 2015 Follow @AttentionGetDecember 14, 2015 The new Star Wars movie will dominate the news, social media and pop culture in general this week, so be ready with any products you have in this realm, but also be really active on social media by tweeting quotes from the movie, posting favorite … Continue reading Star Wars Mania and 7 Other Ways To Drive Sales at Your Online Shop This Week

Web Marketing Wars: Content Marketing Versus SEO

Jessica MehringSeptember 21, 2015 You’re a business with a budget. You have $ 2,000 a month to allocate to Web marketing. Do you hire an SEO specialist or a content marketing specialist? Neither. Because you’re asking the wrong question to begin with. SEO and content marketing are not separate entities. They’re not unrelated marketing tactics. … Continue reading Web Marketing Wars: Content Marketing Versus SEO

9 Brands That Used The Force on Twitter During Star Wars Day 2015

Kathryn WheelerMay 5, 2015 Puns are great. (Who doesn’t love puns?) However, I never expected one to garner so much attention that it actually became its own holiday. Then came Star Wars Day (or “May the 4th Be With You” Day). And while it isn’t an official holiday, there are so many fans that celebrate … Continue reading 9 Brands That Used The Force on Twitter During Star Wars Day 2015