Tag Archives: ‘voice’.

Voice Search Is On the Rise. Now Is the Time to Optimize Your Content

Bob Hutchins January 26, 2021 A growing proportion of searches are being spoken instead of being typed in on a keyboard. From the latest stats, around 3.25 billion people currently use voice-activated search and assistants worldwide. (Adobe Analytics) And according to Forbes, half of all searches will be voice-based in 2021. So what does this … Continue reading Voice Search Is On the Rise. Now Is the Time to Optimize Your Content

6 Strategies to Help You Improve Voice Search Optimization

Adrian Cruce December 21, 2020 Voice search SEO is right now gaining popularity in the industry much faster than local SEO, which is interesting to notice since we can say that voice search optimization is built around local search engine optimization practices. As COVID-19 hit the world, more and more people turned to the use … Continue reading 6 Strategies to Help You Improve Voice Search Optimization

Measuring Share of Voice on Social Media: 5 Best Tools

Aleh Barysevich December 16, 2020 Competitive analysis is a serious challenge for most marketers. It’s complicated, multi-faceted, and time-consuming. You need the right workflow and the right resources to perform a meaningful analysis. It’s also unavoidable: without competitor analysis, there’s no clear Unique Value Proposition, no understanding of what your brand’s advantages and disadvantages are, … Continue reading Measuring Share of Voice on Social Media: 5 Best Tools

3 Important Reasons to Optimize Your Website for Voice Search Today

Chris Christoff November 12, 2020 The way people are looking up information online is changing. What was earlier done by typing questions in Google is now done through voice search. With the massive success of voice search technology, people can now get any information accurately, even without typing the question. This can be about the … Continue reading 3 Important Reasons to Optimize Your Website for Voice Search Today

Leverage the Super Power of Your Voice on LinkedIn

Dennis Koutoudis October 15, 2020 Have you noticed the “speaker” icon on the right of some people’s names in their LinkedIn profile? If yes, you’ve come across a feature of LinkedIn called “Record and Display Your Name Pronunciation on Your Profile”, a very interesting feature indeed which gives the visitors of your LinkedIn profile, the … Continue reading Leverage the Super Power of Your Voice on LinkedIn

Google Assistant Opens, Searches, Completes Functions In Mobile Apps Using Voice

Google Assistant Opens, Searches, Completes Functions In Mobile Apps Using Voice by Laurie Sullivan  @lauriesullivan, October 8, 2020 Google announced this week the ability to open and search in Android apps using “Hey Google” for all Assistant-enabled Android phones. The ability to do both could become a game changer for brands looking for ways to … Continue reading Google Assistant Opens, Searches, Completes Functions In Mobile Apps Using Voice

New Audio Feature from Twitter Shows the Value of Combining Voice and Digital

Julien Rio July 26, 2020 Credit: Shutterstock Twitter has introduced a new feature that will allow users to tweet with voice messages. A single voice tweet will capture up to 140 seconds of audio, and a thread will be automatically arranged as you keep speaking. These tweets will be available in the user’s timeline alongside … Continue reading New Audio Feature from Twitter Shows the Value of Combining Voice and Digital

What is Employee Voice and Why Is It Important? 

Kellie Wong July 1, 2020 Do your employees believe they have a voice in the workplace? The Society for Industrial and Organizational Psychology (SIOP) publishes an annual list of?top 10 workplace trends and “capturing the voice of the employee” was on the list. It shared, “Employees’ voices will become more important to organizations as they … Continue reading What is Employee Voice and Why Is It Important? 

Usage of voice has plateaued — for now

Compared with past growth, 2020 survey data show flat-to-declining usage. Greg Sterling on June 30, 2020 Roy Amara’s oft-cited law states, “We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run.” This appears to especially applicable to voice and voice search. While there’s been steady growth in the use of voice and … Continue reading Usage of voice has plateaued — for now