Tag Archives: Using

A Friendly Giant: How Facebook is Using Instant Articles to Woo Publishers

Mike WhitneyJuly 23, 2015 Facebook, always known to be a giant, is appearing increasingly friendly as of late. To publishers (and advertisers), that is. Whether the discussion is about social media, media in general, new avenues for publishing content, or anything else vaguely media-related – Facebook is likely to come up at some point. With … Continue reading A Friendly Giant: How Facebook is Using Instant Articles to Woo Publishers →

4 New Features You Should Be Using To Improve Twitter Ad Campaigns

ZOG DigitalJuly 17, 2015 It’s been a year since Twitter introduced a way for brands to promote other apps, but the additions are still rolling through. Promoted Tweets have never been a better tool for marketers than they are today. Twitter ads are becoming a better investment for conversation engagement, app installations, and lead development. … Continue reading 4 New Features You Should Be Using To Improve Twitter Ad Campaigns →