Kat Solukova June 16, 2020 Along with other essential components of your website, such as Contact Pages and FAQs, the “About Us” page is one of the vital things you’ll create for your site. In a world where customers are keen to develop personal relationships with the brands that they buy from, an About Us … Continue reading 6 Essential Elements for Crafting an Effective ‘About Us’ Page
by Charles McKay July 31, 2016July 31, 2016 The days of the ‘us versus them’ mindset between sales and marketing teams are over. The way business operates today leaves no room for companies made up of teams that compete with each other – even if it’s just for glory and recognition. There’s too much competition … Continue reading “Us v. Them”: How to Make Sales and Marketing Work Together
by Mary Lister June 3, 2016June 3, 2016 So, you’re looking to rebrand. Or revamp your website. Or maybe you’re building a site for the first time. How are you going to present yourself to the world wide web? What does a visitor need to know about you and your business to compel them to … Continue reading Easy Guide to Creating an Awesome “About Us” Page
by Rick Whittington March 5, 2016 Follow @rickwhittingtonMarch 5, 2016 Chances are, your company has at least one competitor, if not several. Even if you serve a narrow niche, your product or service may not be the only solution a buyer has to choose from. People get overwhelmed when they have more than one choice. … Continue reading Shifting from an “Us” Website to a “You” Website
Andrew GazdeckiMay 10, 2015 We all hate writing about ourselves and how great we are, so it’s no surprise that many businesses hate writing the About Us page on their website. The About Us page is proven to be one of the most frequented on any website and the information you put on that page … Continue reading How To Create The Best ‘About Us’ Page
