Tag Archives: Uncertainty

The Power of Upper Limits: How to Set Goals That Actually Work, Even In the Face of Uncertainty and Chaos

Mayo Oshin — August 16, 2019 Follow @mayowaoshin — August 16, 2019 In 1979, Howard Putnam, CEO of Southwest Airlines at the time, faced a complex problem and a difficult decision on the new direction to steer his company. [1] The deregulation act passed in 1978 opened the gates for a flood of new competitors … Continue reading The Power of Upper Limits: How to Set Goals That Actually Work, Even In the Face of Uncertainty and Chaos

With 6 months to go until CCPA kicks in, confusion and growing uncertainty prevail

The current state of CCPA preparedness is muddled at best, says a new survey. Greg Sterling on July 1, 2019 Last week the Association of National Advertisers (ANA) strongly reasserted a position it articulated last year in favor of national privacy regulation. The trade organization is also calling for preemption of current and pending state … Continue reading With 6 months to go until CCPA kicks in, confusion and growing uncertainty prevail

Reducing Uncertainty in Cross-Functional Teams

Darleen DeRosa — November 24, 2018 Follow @onpoint_llc — November 24, 2018 More companies today are turning to cross-functional teams that reward collaborators over “lone wolves.” In these teams, employees often have dual reporting relationships rather than one manager. Responsibilities are also coordinated across departments rather than in a solely vertical arrangement. In addition, although … Continue reading Reducing Uncertainty in Cross-Functional Teams

How to Prepare For Support Spikes in the Age of Uncertainty

Seleah Gardiner — April 13, 2018 — April 13, 2018 Mediamodifier / Pixabay We are living in an age of uncertainty. There’s more volatility in our politics, economics, and increasingly, our climate. For brands, this translates into sudden support spikes. In 2016, Con Edison weathered the impact of Storm Jonas upon New York City. Intuit, … Continue reading How to Prepare For Support Spikes in the Age of Uncertainty

How Asana Removed Uncertainty and Boosted Impact from their Website Redesign

Julie Ritchie — January 12, 2017 — January 12, 2017 Done right, website redesign projects can deliver measurable returns. But many sweat at the prospect of executing these high-stakes, high-visibility projects. After all, site redesigns are usually tied to new technology or company goals. That means a lot is riding on the project’s success. And … Continue reading How Asana Removed Uncertainty and Boosted Impact from their Website Redesign