Crunching Numbers: What Google, Meta Owe U.S. Publishers by Laurie Sullivan , Staff Writer @lauriesullivan, January 24, 2024 The U.S. District Court for the Eastern District of Virginia on Wednesday filed a complaint alleging that Google monopolizes key digital advertising technologies in the ad-tech stack that website publishers depend on to sell ads, and advertisers rely on … Continue reading Crunching Numbers: What Meta And Facebook Owe U.S. Publishers
Tag Archives: U.S.
U.S. families are spending 24% of their annual income on childcare
By Pavithra Mohan January 18, 2024 The pandemic upended the childcare industry, forcing providers to shut their doors—in many cases permanently—and leaving parents with even fewer options than they had prior. By now, the $24 billion in federal aid that was secured for the childcare industry during the pandemic has dried up, leaving many … Continue reading U.S. families are spending 24% of their annual income on childcare
Auto workers strike: Biden just became the first sitting U.S. president to join a picket line
By Associated Press September 26, 2023 VAN BUREN TOWNSHIP, Mich. (AP) — President Joe Biden joined United Auto Workers strikers on their picket line Tuesday as their work stoppage against major carmakers hit day 12, a demonstration of support for organized labor apparently unparalleled in presidential history. “You deserve the significant raise you need,” Biden said through a … Continue reading Auto workers strike: Biden just became the first sitting U.S. president to join a picket line
45% Of U.S., U.K. Advertisers Have Used Same Ad Approach For Past 5 Years
45% Of U.S., U.K. Advertisers Have Used Same Ad Approach For Past 5 Years by Laurie Sullivan , Staff Writer @lauriesullivan, August 31, 2023 Accenture earlier this year released research in partnership with Pinterest that analyzed the state of the advertising market, its upcoming challenges and how prepared advertisers are to face them. The research found that that … Continue reading 45% Of U.S., U.K. Advertisers Have Used Same Ad Approach For Past 5 Years
T-Mobile will lay off 5,000 U.S. workers in corporate and tech roles
By Michael Grothaus August 25, 2023 It’s been another bad week when it comes to layoff announcements. First, Juul said it was cutting nearly 30% of its workforce. Now, T-Mobile has followed suit, announcing that it plans to cut 5,000 jobs by the end of next month, reports NPR. The job cuts will affect … Continue reading T-Mobile will lay off 5,000 U.S. workers in corporate and tech roles
U.S. CTV Ad Spend Exceeds $1B-Per-Month Milestone
U.S. CTV Ad Spend Exceeds $1B-Per-Month Milestone by Karlene Lukovitz @KLmarketdaily, August 17, 2023 U.S. ad spend in connected TV reached a new high of $1 billion per month in June among platforms tracked by Vivvix. The data includes ad dollars spent by thousands of advertisers across two leading free, ad-supported streamers (FASTs), Pluto TV … Continue reading U.S. CTV Ad Spend Exceeds $1B-Per-Month Milestone
U.S. Credit Rating Downgrade: How Does It Affect Advertising?
U.S. Credit Rating Downgrade: How It Affects Advertising by Laurie Sullivan @lauriesullivan, August 6, 2023 The Fitch Ratings agency last week announced that it would downgrade its long-term credit rating of the United States from AAA to AA+ with a stable outlook. It forced the stock market rally to take a breather, and drove up … Continue reading U.S. Credit Rating Downgrade: How Does It Affect Advertising?
The 10 Best U.S. Cities To Start A Career In 2023
The 10 Best U.S. Cities To Start A Career In 2023 ValueWalk / Aug 4, 2023 Millions of newly graduated college students will soon be looking to enter the workforce. This is an opportunity for recent graduates and young professionals to kick start their careers but also relocate to a new city or state for their … Continue reading The 10 Best U.S. Cities To Start A Career In 2023
YouTube Reverses 2020 Misinformation Policy In U.S., Citing Political Balance
YouTube Reverses Misinformation Policy, Cites Political Balance by Laurie Sullivan @lauriesullivan, June 2, 2023 YouTube has reversed a decision it made three years ago to ban videos claiming former President Trump won the U.S. presidential election in 2020. The company on Friday announced it will stop removing content that advances false claims that widespread fraud, … Continue reading YouTube Reverses 2020 Misinformation Policy In U.S., Citing Political Balance
U.S. Paid-Search Spend Forecast To Reach $110B In 2023
U.S. Paid-Search Spend Forecast To Reach $110B In 2023 by Laurie Sullivan , Staff Writer @lauriesullivan, May 18, 2023 Marketers are expected to spend $110 billion in 2023 on paid-search advertising and $29.69 on retail media search, according to a forecast from eMarketer, an Insider Intelligence company. The data shows that overall U.S. digital ad spending … Continue reading U.S. Paid-Search Spend Forecast To Reach $110B In 2023