Tag Archives: Twitter

5 Ways Mega Brands Have Made Twitter Polls Work For Them

by Sahail Ashraf November 17, 2015 Follow @TalcontentNovember 17, 2015 Lately the folks at Twitter have been busy rolling out updates to the platform. Online circles may be buzzing about the switch from ‘favorites’ to ‘likes’, but we’re most excited about the new native poll feature. Available to all users at the end of last … Continue reading 5 Ways Mega Brands Have Made Twitter Polls Work For Them

5 Statistics That Prove You Need to be Marketing on Twitter

by Christina Hall November 17, 2015 Follow @mychristinahallNovember 17, 2015 Social media marketing is the great equalizer – it allows smaller companies to compete on relatively equal footing as larger companies to reach their target audience. Not to mention that by using social media, you can directly communicate and engage with your audience, which is … Continue reading 5 Statistics That Prove You Need to be Marketing on Twitter

LinkedIn’s Newsfeed & Twitter: Your Direct Lines to Potential Clients and Your Network

by Bob Woods November 16, 2015 Follow @socialsalesbobNovember 16, 2015 When you’re teleprospecting or knocking on doors to prospect for new business, you don’t face rejection nearly as much as you experience voicemail or the phrase, “I’m sorry, but [person] isn’t here.” As salespeople, business development professionals and others who need to grow business with … Continue reading LinkedIn’s Newsfeed & Twitter: Your Direct Lines to Potential Clients and Your Network

Hacking Twitter Ads: Mastering Twitter’s Secret Quality Adjusted Bids Algorithm

by Larry Kim November 10, 2015November 10, 2015 If you’ve ever read any of my articles on PPC marketing using AdWords, you’ll know that I’m slightly obsessed with a huge fan of their Quality Score algorithm – which, in a nutshell, rewards advertisers who create very engaging ads with much lower costs per click and … Continue reading Hacking Twitter Ads: Mastering Twitter’s Secret Quality Adjusted Bids Algorithm

Engaging Media on Twitter: Through Personal or Corporate Accounts?

by Arik Hanson November 9, 2015November 9, 2015 Ran into an interesting situation recently with a client. Part of our work is media outreach. So, not surprisingly, one way we’re staying connected with reporters is through Twitter. We developed the requisite Twitter lists. Researched them inside and out. And started “engaging” (i.e., monitoring and looking … Continue reading Engaging Media on Twitter: Through Personal or Corporate Accounts?