Gabriel BristolJune 20, 2015 At one time or another most businesses go through financially difficult periods, and the truth is there’s no one single reason why. Different kinds of companies in different kinds of industries with different kinds of leaders will all experience different challenges to their bottom lines. While there may not be any … Continue reading 5 Steps to Turning Around a Faltering Business
Tag Archives: Turning
Turning Your Website Into A Customer-Loyalty Development Channel
BJ KitoJune 15, 2015 For many companies (large and small alike) the root philosophy behind a website has traditionally been rather unfortunate. A web presence has been viewed as nothing more than a validation tool. For “great” companies who are “doing it well,” a website is leveraged as a place for customers to engage, transact, … Continue reading Turning Your Website Into A Customer-Loyalty Development Channel
Turning OFF Comments Is The New Black
Bryan GlanzMarch 28, 2015 We saw a trend of big name content sites disabling their comments in 2014 and I am jumping on the bandwagon in 2015. (I am not the only one.) There is a long list of “why’s” that led me down the turning off my comments path, but I will just go … Continue reading Turning OFF Comments Is The New Black
Turning Likes Into Leads: Converting Your Social Community
2014 was somewhat of a breakthrough year for B2B social media marketing. Despite toiling away at what we were certain could be a great business asset since long before, efforts to generate tangible business returns from social media platforms and likes, paid or otherwise, had been largely unsuccessful. So what changed? Hubspot Hubspot came to … Continue reading Turning Likes Into Leads: Converting Your Social Community
Turning Holiday Shoppers into Loyalty Shoppers
Greg GilettoJanuary 13, 2015 There is an ever-growing list of retailers who offer loyalty programs and incentives throughout the year encouraging consumers to purchase products now in return for deals later. Sometimes these programs offer “loyalty points” that a visitor can accrue and later redeem; other times they may offer a coupon, which is emailed … Continue reading Turning Holiday Shoppers into Loyalty Shoppers
Turning Creative Ideas Into Successful Businesses: 13 Inspiring Stories From 2014
By Erin Schulte The common thread of almost every Fast Company story is a creative person who had a compelling idea and managed to spin it into a successful company or organization that continues to innovate. In case you missed them the first time around, here are some stories that inspired or fascinated us … Continue reading Turning Creative Ideas Into Successful Businesses: 13 Inspiring Stories From 2014
The Art Of “Defictionalization”: Turning Fake Movie And TV Products Into A Real Business
How Omni Consumer Products used True Blood and Ghostbusters to create a thriving business selling real versions of fake stuff. By Jake Rossen Pete Hottelet remembers the day he walked into the headquarters of Valve–makers of the immensely popular Half-Life video game–while proudly wielding a crowbar. In his mind, it was a can’t-miss proposition: The … Continue reading The Art Of “Defictionalization”: Turning Fake Movie And TV Products Into A Real Business