by Martina McGowan Follow @MartinaMcGowanSeptember 24, 2016 Many of people feel that they have had a rough start in life. You are not alone in this. Perhaps you thought you had a reasonable idea of what you wanted to do, but life got really complicated and things seem to have run off the tracks. For … Continue reading The Life-Changing Steps to True Transformation
by Mark Cameron June 4, 2016 Follow @markrcameronJune 4, 2016 New problems are rarely fixed by applying old thinking. In the last decade a “perfect storm” of change has evolved that requires new thinking – thinking that takes advantage of the digital environment and transforms business as we know it. Three central factors are at … Continue reading 4 Digital Transformation Challenges
Columnist Trond Lyngbø notes that in order to thrive in a digital world, business leaders must invest in the digital skills and expertise of their employees. Trond Lyngbø on June 2, 2016 “The blind leading the blind” is a poignant idiom — one that evokes powerful imagery. And while it’s a misfortune when … Continue reading What business leaders should know about digital transformation
by Dave Sutton May 5, 2016May 5, 2016 Organizations that anticipate universal changes instead of reacting to individual ones will double their probability of success, according to a recent CEB Survey, further reinforcing the importance of developing a change capable organization. This same concept applies to the digital world. Digital should no longer supplement business … Continue reading 3 Must-Follow Steps for Digital Transformation Success
by Wayne Cerullo February 9, 2016 Follow @b2ppartnersFebruary 9, 2016 As you start this year, you have a surprising asset to make this a great year: your greatest weakness. That’s right. Your biggest pain could be your biggest gain, helping to lead to a major transformation. This is no pep talk. This is no self-help … Continue reading 5 Ways a Top Challenge Can Power Your Transformation
by Shelly Dutton January 8, 2016January 8, 2016 Tightening of the U.S. monetary system. Europe’s struggle with the refugee crisis and rising debt. Financial instability in China. Global political instability. For anyone reading these headlines, 2016 is gearing up to be anything but boring and predictable. But is it really as bad as we think? … Continue reading 3 Ways Digital Transformation Can Protect Your Business
by Annie Bustos January 3, 2016 Follow @TechBlocksJanuary 3, 2016 With the New Year quickly approaching, it’s common for many of us to start thinking about our New Year’s resolutions. Sadly, studies have shown that only 8% of us are successful in carrying out our resolutions. Why? Most of the time it’s because we fail … Continue reading The 3 Components of Digital Business Transformation
by Denise O’Berry January 2, 2016 Follow @deniseoberryJanuary 2, 2016 There’s no stopping digital transformation, and if your company isn’t ready it will be easy to get left behind. Digital transformation means different things to different people and the definition has continued to shift over time. To some it means external digital channels and to … Continue reading Not Digital Ready Yet? Give Digital Transformation A Kick Start
David DeansSeptember 21, 2015 One upon a time, at a typical enterprise organization anywhere in the world, all business technology procurement decisions were dictated by the company’s CIO and the execution was managed by their loyal technical team. Meanwhile, life was good for most people in an IT vendor’s sales force who were laser focused … Continue reading Why Marketers Lead Digital Business Transformation
Jennifer VoisardSeptember 1, 2015 Are you involved in any “digital transformation” initiatives at your company? Chances are the answer is ‘yes.’ Are you evolving your digital ecosystem, considering a personalization model, mapping your customer journeys, reorganizing your marketing department to support a better user experience, experimenting with new content assets, and/or evaluating any marketing technologies? … Continue reading The Three C’s of Digital Transformation
