Ed AnuffJuly 31, 2015 Every business has the potential to be a digital business. More importantly, every business must become a digital business. As the number of smart, connected devices—from phones to cars to wearables—moves toward a tipping point where most work, play, and commerce will have a digital dimension, companies that quickly deliver digitally … Continue reading The Secret Sauce for Digital Transformation
Tag Archives: Transformation
Digital Transformation: Digital Darwinism or Survival of the Nimblest?
Aaron KimMay 14, 2015 This is my second blog post covering the topic of Digital Transformation. You can read the first one here. As Digital Transformation continues its buzzword journey through the Gartner hype cycle – hopefully toward the plateau of productivity stage – a fairly large number of other smaller – but equally puzzling … Continue reading Digital Transformation: Digital Darwinism or Survival of the Nimblest?
Creating a Digital Transformation Plan of Action: A Guide for Leaders
Courtney HuntApril 30, 2015 In earlier SMART Articles, I discussed the evolutionary phases in becoming a digital organization, described how all business functions are being transformed by social and digital technologies, articulated the primary barriers to digital engagement, and offered a digital transformation framework (to read these and other related pieces, click here). This article extends … Continue reading Creating a Digital Transformation Plan of Action: A Guide for Leaders
5-Stage Digital Transformation Framework
David DeansApril 23, 2015 By 2018, one third of the top twenty market-share leaders in most industries will be significantly impacted by new competitors — and “reinvented” incumbents — that proactively apply digital technologies to create new services and associated business models. According to the latest market study by International Data Corporation (IDC), the adoption … Continue reading 5-Stage Digital Transformation Framework
Connected Experiences: Digital & Content Transformation
With the advance of the Internet of Things, marketers’ opportunities to connect with consumers becomes much more varied — and complicated. Contributor Andy Betts recaps an Adobe Summit session. Andy Betts on March 24, 2015 What does the future of marketing look like from a consumer point of view? As the Internet of Things (IoT) … Continue reading Connected Experiences: Digital & Content Transformation
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