By Rebecca Barker December 08, 2023 Meta: Facebook and Instagram’s parent company announced Purple Llama, a project that prioritizes safety tools and best practices amidst the AI renaissance and the risks coupled with it. Read: Announcing Purple Llama: Towards open trust and safety in the new world of generative AI Grok: The ever-controversial billionaire Elon … Continue reading Today’s top business headlines: Elon Musk’s AI venture, Shein IPO, and Meta’s Purple Llama announcement
Learn how reception marketing can help your brand provide real-time, valuable content tailored to consumer needs. RJ Licata on November 2, 2023 There aren’t enough hours in a day. You spend eight hours working. If you’re lucky (or really disciplined), you get eight hours of sleep. What do you do with the remaining eight hours? … Continue reading Breaking through the noise: How brands can connect with today’s consumers
Company Culture: The Key to Attracting Today’s Tech Talent Mike Monroe / 01 Feb 2023 Generally speaking, your company culture reflects how your employees feel at work. It encompasses workers’ thoughts on your organization, their career goals, the practices they follow, and more. And as the job market becomes more competitive, more candidates will examine … Continue reading Company Culture: The Key to Attracting Today’s Tech Talent
By Grace Buono September 05, 2022 In 2005, just five years after the launch of YouTube, an average of 24 hours of footage was uploaded to the site every single minute–a shocking figure at the time. Ten years later, the site was receiving 400 hours of video per minute. Though YouTube has been … Continue reading How the YouTube platform paved the way for today’s social media
By Clint Rainey August 10, 2022 Wednesday finally brought Americans some good news on the inflation front. The Labor Department reported that consumer prices rose 0% for the month of July, perhaps the best indicator yet that inflation may have peaked. That means consumer prices were unchanged for the month of July. … Continue reading 0% inflation is nice, but this number from today’s CPI report is even more encouraging
And it’s different from (June 18, 2022)’s tune. B2B marketers need to understand that the tempo is different and the dance steps are faster. William Terdoslavich on June 13, 2022 B2B marketing is a dance between the marketer and the customer. The decision to buy is never easy, so the marketer must cater to the … Continue reading Today’s B2B buyers are calling the tune
Buyers are on “the customer journey of a lifetime” coming off of a two-year period where digital became dominant and relationships were forged behind screens. Chris Wood on March 29, 2022 Editorial director Kim Davis kicks off MarTech with his keynote address. Image: Third Door Media. “It’s been necessary at one time or another … Continue reading Breaking down the digital transformation of today’s customer journeys
How marketers can empower their operations in a digital-first landscape. Corey Patterson on December 6, 2021 “For too long marketing and IT leaders have worked on separate islands,” said Lynne Capozzi, CMO of digital experience platform Acquia, in her presentation at our MarTech conference. “Marketers were seen as the dreamers, responsible for building the brand … Continue reading What it means to be an empowered marketer in today’s digital landscape
Nina Fountain December 3, 2021 How you work today could be creating downstream issues. We outline what you need to know to manage a hybrid workplace. Should you go to the office today or not? At home there are distractions to contend with, technology issues and the potential productivity drain of work around the house. … Continue reading Today’s Hybrid Norm Could Be Tomorrow’s Workplace Crisis
Amit Patel October 19, 2021 Before the pandemic, businesses primarily operated with an in-person workforce that showed up to the office, attended in-person meetings, and traveled when necessary. While remote work was steadily increasing over time, only a small percentage of employees worked remotely prior to 2020. However, according to Global Workplace Analytics, 80% of … Continue reading Winning in Today’s Business World Requires Rethinking Operating Models
