Tag Archives: Today’s

Today’s CMO must tackle these 3 challenges

Chief Strategy Officer Debbie Qaqish on the “Rise of Strategic Marketing Operations Functions.” Amy Gesenhues on October 4, 2018   Pedowitz Group’s Chief Strategy Officer Debbie Qaqish presenting at the MarTech Conference in Boston. “Today’s CMO lives in a tech-infused world,” says Debbie Qaqish, the chief strategy officer for the Pedowitz Group. As a veteran … Continue reading Today’s CMO must tackle these 3 challenges

Attracting the Best and the Brightest in Today’s Job Market

Angela Murphy — June 27, 2018 — June 27, 2018 Current State of the Workforce According to key indicators, the economic outlook for 2018 is moderately healthy. Experts forecast steady growth, with total employment expected to increase by 20.5 million jobs over the next two years. Of course, with growth comes demand. As the economy … Continue reading Attracting the Best and the Brightest in Today’s Job Market

Why “Micro-Learning” is the New Diploma For Today’s Jobseekers

Matt Glotzbach You’d be hard-pressed to find a workplace today where using technology isn’t an integral part of the job, whether it’s an AI-powered recruiting tool, special coding software for app development, or even just Google Sheets that help workers keep track of budgets. Whether you’re applying for a position in marketing or in the … Continue reading Why “Micro-Learning” is the New Diploma For Today’s Jobseekers

Whoa! What are Today’s Most Common Leadership Mistakes?

Julie Winkle Giulioni — February 5, 2018 Follow @julie_wg — February 5, 2018 In today’s highly complex and fast-paced environment, leaders constantly navigate a wide margin of error. Given globalization, heightened competition, and ever-shrinking budgets and cycle times, the potential for leaders to make mistakes is great. Some leaders err by commission—actively undertaking acts that … Continue reading Whoa! What are Today’s Most Common Leadership Mistakes?

How to build an audience of consumers in today’s highly competitive environment

Amid the super saturated digital advertising space, how can your brand break through? Contributor Peter Minnium explains how building an audience will give you a competitive advantage. Peter Minnium on October 6, 2017   Today, brands market and sell their products in an environment that is more competitive than ever. Consumers are subjected to so … Continue reading How to build an audience of consumers in today’s highly competitive environment

3 Benefits of Emotional Intelligence for Today’s Business Leaders

Shawn Overcast — June 30, 2017 Follow @sovercast — June 30, 2017 Not long ago, promotions went to employees with the most technical expertise. Companies bent over backward to gain specialized industry knowledge, so it made sense to promote based on its merit. But the times, as they say, are a-changin’. At a certain point … Continue reading 3 Benefits of Emotional Intelligence for Today’s Business Leaders