Dan Moyle — August 16, 2019 Follow @danmoyle — August 16, 2019 Kelsey needed a new website. At least, that’s what she thought after reading an article on websites, revenue, design, and the modern customer. After sifting through SEO, UX, CX, CRO, URLs, and so many other acronyms her head was spinning, Kelsey decided it … Continue reading Before You Accept a Website Design Price Think of This…
Steve DiGioia — August 9, 2019 Follow @stevedigioia — August 9, 2019 …it’s one of the reasons why consumers maintain loyalty Buffer, one of the industry-leading apps used to schedule and share content on social media, recently had a “bug” that affected 0.00599% of Buffer users (467 out of 7,800,000). A pretty small number if … Continue reading The Best Companies Do This Even When They Don’t Have To
Ryan Stewart — August 5, 2019 Follow @ryanwashere — August 5, 2019 Snapchat is the fastest growing social network. EVER. On top of that, it’s the most engaged – users snap over 400 million times a day. If your audience isn’t using it now, they will be very soon. Right now, marketers are struggling to … Continue reading This is THE BEST Way to Grow Your Snapchat Following in 2020
Paul Keijzer — July 31, 2019 Follow @Paul_Keijzer — July 31, 2019 There’s no escaping the ever-growing pressures of Leadership. The only way forward is to learn how to deal with the pressure like a boss. I’ve worked with hundreds of leaders in organizations around the world, and the ones I admire the most are … Continue reading This is How Great Leaders Conquer Pressure
Carolee Bennett — July 25, 2019 Follow @medialogic — July 25, 2019 Scrolling through your feed on any social media platform tells you one of the most important things you need to know about social content: video grabs your attention. This is exactly why, after pointing to how important video has become on every platform … Continue reading You Don’t Have to Be a Big Bank to “Chase” This Video Strategy
From the expanding and complicated regulatory landscape to OTT and streaming’s effect on broadcast advertising, this year’s Cannes ushered in a renewed sense of urgency and purpose. Dallas Lawrence on June 27, 2019 The biggest global gathering of advertising industry professionals wrapped up this past weekend as the major players that drive the half trillion … Continue reading The glass was half full at Cannes this year: 3 trends on everyone’s lips
Dave Brock — June 24, 2019 Follow @davidabrock — June 24, 2019 A client asked me to interview a candidate for a key sales role. The sales person had several jobs over the past 5 years, none lasting longer than 18 months. He had been in his current job for 9 months. In each role, … Continue reading “Whose Success Was This????”
Hugh Stephens — June 19, 2019 — June 19, 2019 The social media landscape continues to adapt to the world around us, with businesses needing to keep up or risk becoming redundant. As the biggest mover and shaker on the social scene, Instagram is certainly not immune to these shifts, many of which can seem … Continue reading 2019 Update: How the Instagram Algorithm Works & What This Means for Businesses
Unless you have highly niche or specific needs, it’s time to review your tech stack and plan for a potential platform shift. Seth Redmore on June 14, 2019 The martech world is shrinking as fast as it’s growing. The global big data analytics market was valued at $8.5 billion in 2017, but the number of … Continue reading The analytics market is consolidating. What does this mean for marketers?
JoAnn Corley — June 19, 2019 Follow @joann corley — June 19, 2019 I had a great family get together in Indiana this weekend after speaking at the Energetic Women’s Leadership Conference in Indianapolis. (The conference was a gathering of women from all over the US who are in the Energy industry – primarily gas … Continue reading Is This Your #1 Business Challenge Too?
