Tag Archives: Things

Top 10: YOU (Your Company) Are CAUSING Churn. Are You Doing Any of These 10 Things?

Steve Bernstein October 15, 2021 I don’t mean to be negative but I suspect you (and your colleagues) are guilty of driving churn. How many of these things are your company doing? Are you single-threading (i.e. generally working with one primary point of contact) in an account?And then, when that person (inevitably) changes jobs you’re … Continue reading Top 10: YOU (Your Company) Are CAUSING Churn. Are You Doing Any of These 10 Things? →

8 Important Things I’ve Learned in 4 Years of Freelance Writing

Freelance Writing

Ali Faagba October 7, 2021 In 2016, I was an undergraduate who had laid his hands on all sorts of imaginable part-time jobs. It wasn’t the meager income I was earning that was killing as much as the scarcity of those jobs in my part of the world. Although I wouldn’t take the leap of … Continue reading 8 Important Things I’ve Learned in 4 Years of Freelance Writing →

7 Things Google Hates and How to Fix Them

Google Algorithm

Justin Herring September 25, 2021 Every website wants some love from Google. A high rank on Google’s SERP can mean the difference between getting organic traffic every day and never seeing a single visitor on your site that you didn’t pay for. The catch? Google’s playing hard to get – or it might be if … Continue reading 7 Things Google Hates and How to Fix Them →

11 Important Things to Do Before Retirement and More

Retirement Planning

Jessica Robinson September 15, 2021 We all enter the professional world at a young age and continue working till the age of retirement. Yet, during all these years, we dedicate our lives to work and rarely devote time to everything we would love to do. Then, retirement comes, and we finally feel like we have … Continue reading 11 Important Things to Do Before Retirement and More →

Why You Need to Be Measuring the Right Things

Metrics

Steven Imke September 7, 2021 I was reading the news the other day and the article was talking about local crime statistics. Specifically, the piece was talking about the number of arrests that were made. Having recently written a post about the importance of a business’s Economic Engine and finding the right denominator to measure … Continue reading Why You Need to Be Measuring the Right Things →

Email marketers don’t have time for shiny new things

Email Marketing

How to diagnose if you’re wasting your time chasing the bright-and-shiny. Ryan Phelan on September 2, 2021 I’m looking forward to MarTech on Sept. 14-15, when I join Kath Pay (Holistic Email Marketing), Jennifer Cannon (Shotflow) and Kim Davis (MarTech and Third Door Media) to talk about new developments email marketers need to know about. … Continue reading Email marketers don’t have time for shiny new things →

5 Things to Know Before You Start Advertising on Facebook

Facebook Advertisement

Jock Breitwieser August 12, 2021 Using Facebook is an excellent way to expand your reach, attract leads, engage with your audience, and convert leads. Unfortunately, organizations are still not exploiting the platform’s full potential when it could increase their ROI tenfold. However, advertising on Facebook is not merely dumping money on the platform and expects … Continue reading 5 Things to Know Before You Start Advertising on Facebook →

5 Things Every Business Needs to Know about Disposable Email Domains

Email Marketing Mistakes

Alexandre François July 26, 2021 There were 3.9 billion email users worldwide in 2019, and that figure is expected to reach 4.5 billion by 2024. While that poses a bright future for email marketing, you need to note that the numbers may include all kinds of users, including disposable email address users. What many business … Continue reading 5 Things Every Business Needs to Know about Disposable Email Domains →

So, You Want to Be a Copywriter? 8 Things Every New Copywriter Should Know

Copywriting

Dean Mackenzie July 13, 2021 Copywriting is enjoying quite the boom over the last year or so. It seems people all over the world see copy as a way to financial freedom… or at least a way to escape the 9-to-5 and still pay the bills. How do I know this? Well, it’s part observation … Continue reading So, You Want to Be a Copywriter? 8 Things Every New Copywriter Should Know →

7 Things to Know About the NEW Google Ads Creative Studio

Google Advertisement

Susie Marino July 5, 2021 It’s crazy to think that Google Ads started over 20 years ago with plain old text ads. We’ve come a long way, with display ads, dynamic ads, YouTube ads, and more. But traditional, static creative for these ad types simply doesn’t cut it anymore. If you want to engage your … Continue reading 7 Things to Know About the NEW Google Ads Creative Studio →