Tag Archives: Tactics

5 Tactics to Avoid Loyalty Program Members from Sitting on Their Points

by Clare Nemeth June 28, 2016June 28, 2016 Have you ever had tons of points on your loyalty card, but no idea how to spend them? You collected all those precious points, but for what? The broken promise of being rewarded can shortly result in disappointment. That’s definitely something you want to avoid in your … Continue reading 5 Tactics to Avoid Loyalty Program Members from Sitting on Their Points

Refine your content marketing tactics to benefit from enhanced search engine display

Columnist Thomas Stern discusses how content marketing performance can fall short if SERP features aren’t considered. Thomas Stern on May 26, 2016   Content marketing has become commonplace for marketers today. For those who need guidance, there are numerous handbooks and step-by-step resources that teach the best ways to understand who we’re marketing to and … Continue reading Refine your content marketing tactics to benefit from enhanced search engine display