By Michael Grothaus February 07, 2023 It seems like every morning another report indicates that ChatGPT is going to kill something—jobs, SEO, copywriting, Google, creativity. Now we can add romance to the list of its potential victims. That’s according to new research from McAfee, released one week ahead of Valentine’s Day. McAfee polled over … Continue reading Are you sure a human wrote that love letter? Valentine’s Day in the age of ChatGPT
Sure, why not: Wordle is becoming a board game Hasbro and New York Times Games are planning a physical release for the game’s anniversary. A. Khalid @askhalid Hasbro/New York Times Games Wordle players who can’t resist posting their scores on social media to show off their verbal smarts can now subject friends to this behavior … Continue reading Sure why not: Wordle is becoming a board game
By KC Ifeanyi July 08, 2022 Listen to Fast Company’s Creative Control podcast on Apple Podcasts, Spotify, RadioPublic, Google Podcasts, or Stitcher. <span data-mce-type=”bookmark” style=”width: 0px; overflow: hidden; line-height: 0;” class=”mce_SELRES_start”>&#xFEFF;</span><span data-mce-type=”bookmark” style=”width: 0px; overflow: hidden; line-height: 0;” class=”mce_SELRES_start”>&#xFEFF;</span><span data-mce-type=”bookmark” style=”width: 0px; overflow: hidden; line-height: 0;” class=”mce_SELRES_start”>&#xFEFF;</span><span data-mce-type=”bookmark” style=”width: … Continue reading This talent agent is making sure creators of color get paid fairly
By Doreen Lorenzo June 27, 2022 Beau Wangtrakuldee, Ph.D., is a scientist, entrepreneur, and founder of AmorSui, a modern protective apparel company redesigning personal protective equipment (PPE) to empower women with greater function and protection in lab and medical settings. She spoke to Doreen Lorenzo for Designing Women, a series of interviews with brilliant … Continue reading Yes, PPE can be reusable. AmorSui is making sure of it
DeJuan Wright January 19, 2022 One day, back when I was in college – during the first week of class, my advertising professor was giving a terrific lecture on the principles and fundamentals of advertising. During the lecture, my professor – almost methodically, slowly walked back and forth from one side of the class to … Continue reading 3 Steps to Make Sure Consumers Recall Your Brand
DeJuan Wright January 19, 2022 One day, back when I was in college – during the first week of class, my advertising professor was giving a terrific lecture on the principles and fundamentals of advertising. During the lecture, my professor – almost methodically, slowly walked back and forth from one side of the class to … Continue reading 3 Steps to Make Sure Consumers Recall Your Brand
Amy Drader November 15, 2021 Image created by freepik.com Burn out. This is extreme exhaustion that has a dramatic impact on physical and mental health. Research has well-established that burnout largely stems from the workplace. It is not the result of individuals making poor choices and managing time ineffectively. It is caused by a toxic … Continue reading One Sure Way to Find Relief from Burnout
Laura Patterson October 25, 2021 Several times every week we have conversations with customers about measurement, metrics, dashboards and scorecards. Given that today, almost everyone is able to click on some kind of Martech or CRM tool and produce a data report, you might wonder why this topic keeps surfacing? Because CMOs and by extension … Continue reading How to Make Sure Your Dashboard Passes the Test: One Good Idea
Laura Patterson March 3, 2021 The purpose of every marketing effort, whether delivered via email, a landing page, social media, or a digital ad, etc., is to motivate the recipient to take a real next step in their buying journey. We contend that CTA (call-to-action) conversion rates serve as a measure for bridging output and … Continue reading Make Sure CTA Measures Are on the Right Place on Your Dashboard
Liz Kislik November 19, 2020 Three times in the last nine months, senior executives from different organizations have complained to me that the initiatives they’re interested in aren’t progressing. Of course, it’s a stressful time for everyone, and meetings on Zoom aren’t as good as whiteboard meetings in real conference rooms and serendipitous catchups … Continue reading Leaders, Do You Need Help to Be Sure Your Projects Are on Track?
