Tag Archives: Super

How To Create A Super Engaged Audience For Your Brand

Will Humphries — February 21, 2017 Follow @JustCallMeWill— February 21, 2017 The use of hashtags has become so prominent in content, particularly on social media, that it has penetrated pop culture. Jimmy Fallon has produced skits with celebrity guests poking fun at the hashtag phenomenon. Hashtags are much more than a pop culture trend, though. … Continue reading How To Create A Super Engaged Audience For Your Brand

It’s Time to Recruit — Not Necessarily to Hire: Lesson From the Super Bowl

Ken Thoreson — February 6, 2017 Follow @/KenThoreson— February 6, 2017 It’s time to Recruit-not necessarily to hire. A Super Bowl Lesson After 8 days and 6 different cities I hope to make sure this message is clear-it’s been a busy week! I missed last week’s blog because of some of that travel but I … Continue reading It’s Time to Recruit — Not Necessarily to Hire: Lesson From the Super Bowl

Commercial success: 3 last-minute PPC tips to pump up the effectiveness of Super Bowl LI TV ad buys

Columnist Purna Virji shares her tips for advertisers in capitalizing on game-day search volume. Purna Virji on January 30, 2017   Ah, Super Bowl Sunday. There is no bigger day for football — or advertisers. And whether they’re on their couch or at a neighborhood watering hole, fans of both will be tuning in to … Continue reading Commercial success: 3 last-minute PPC tips to pump up the effectiveness of Super Bowl LI TV ad buys

3 Digital Strategies To Win The Super Bowl, With Any Marketing Budget

by Bill Chamness, Columnist, December 8, 2016 I love the Super Bowl. It’s the best day to go skiing … For marketers, the Super Bowl is the great equalizer, providing common context for the entire marketing community. It enables us to tweet about the lights going out and everybody gets it … and then we’re tortured by … Continue reading 3 Digital Strategies To Win The Super Bowl, With Any Marketing Budget

Create Super Employees – How Your Expectations Affect Their Performance

by Michael Brady February 12, 2016 Follow @MichaelBraydyFebruary 12, 2016 Let’s start this one with some ironic examples… 1. Modest expectations Being in a leading position means having certain expectations regarding to the people who work for you. You should not set these expectations too high since you are more likely to be disappointed if … Continue reading Create Super Employees – How Your Expectations Affect Their Performance