Alejandro Arrieche Last updated: 16 April 2022 The head of the world’s largest institutional crypto investor, Michael Saylor, recently qualified its investment strategy consisting of purchasing huge amounts of Bitcoin on behalf of its company MicroStrategy as a “tremendous success”. These comments were embedded within a letter directed to MicroStrategy’s shareholders ahead of the Annual … Continue reading MicroStrategy’s Saylor Says Its Bitcoin Initiative Has Been A “Tremendous Success”
Tag Archives: Success
Building a brand strategy: Essentials for long-term success
Slapping together a couple ideas and a logo is not a brand strategy. Here’s a detailed guide to help you create and execute a well thought out strategy to promote your brand. Allen Martinez on March 15, 2022 Brand strategy is built on a platform of differentiation, where a company can use its value prop … Continue reading Building a brand strategy: Essentials for long-term success
How Can Digital Debt Collection Play an Important Role in Fintech Success
How Can Digital Debt Collection Play an Important Role in Fintech Success Lyle Solomon / 25 Feb 2022 According to a McKinsey’s 2020 report, the international was facing numerous challenges, despite the fact that several industries rely on its expertise to recover debts from customers. The report further highlighted that many debt collection agencies could … Continue reading How Can Digital Debt Collection Play an Important Role in Fintech Success
Secrets of marketing agency success
New CallRail report reveals highlights from 2021 — and 2022. CallRail on February 7, 2022 CallRail just released its 2022 Outlook for Digital Marketing Agencies. The good news: “2021 was a good year for agencies, and 2022 is looking even brighter,” said Mary Pat Donnellon, Chief Revenue Officer at CallRail. “The report highlights the areas … Continue reading Secrets of marketing agency success
Employees Are the Key to Net Zero Success
Susan Hunt January 20, 2022 When I started WeSpire, one of the first big decisions I made was to not put a carbon calculator into the product. At the time my reasoning was based on several user experience factors. First, most calculators were incredibly long and complicated – you had to find your utility and … Continue reading Employees Are the Key to Net Zero Success
Employees Are the Key to Net Zero Success
Susan Hunt January 20, 2022 When I started WeSpire, one of the first big decisions I made was to not put a carbon calculator into the product. At the time my reasoning was based on several user experience factors. First, most calculators were incredibly long and complicated – you had to find your utility and … Continue reading Employees Are the Key to Net Zero Success
CMOs, put these 4 trends at the top of your agenda for success this year
The trends shaping business and marketing in 2022—and that leaders must prioritize to succeed in the era of hybrid work Grammarly on January 26, 2022 It goes without saying that the past year has been a time of momentous change for marketers. In previous articles, I addressed how CMOs and leaders have had to … Continue reading CMOs, put these 4 trends at the top of your agenda for success this year
How email marketers everywhere can learn from privacy success in the UK and EU
US marketers can turn Mail Privacy Protection into a win, according to Validity’s Guy Hanson. Chris Wood on January 25, 2022 Marketers who were fretting when Apple announced Mail Privacy Protection (MPP) last year might have been missing the opportunity brought on by the new policy to build more trust with customers, and ultimately score … Continue reading How email marketers everywhere can learn from privacy success in the UK and EU
Why marketing automation is crucial to your success
Learn how it makes your campaigns more effective and drives sales Oracle Advertising and Experience on January 24, 2022 According to Forrester, 80% of marketing automation users see a 77% increase in conversions [1]. As a B2B marketer, you work with vast amounts of data to execute campaigns across multiple channels. You create personalized … Continue reading Why marketing automation is crucial to your success
Social Media Hashtags: How To Use Them On Each Social Media Platform For Optimal Success
Erika Taylor Montgomery January 1, 2022 Since the hashtag first hit the social media scene, it has swept users off their feet. The simple symbol rebranded the “pound sign” or “number sign” and secured its place in our culture; it is not going anywhere anytime soon. When first encountering this popular social media tool, it … Continue reading Social Media Hashtags: How To Use Them On Each Social Media Platform For Optimal Success