95% Of Companies Get Zero ROI From GAI Initiatives, MIT Study Finds by Laurie Sullivan , Staff Writer, August 29, 2025 Generating higher returns on investments from generative artificial intelligence (GAI) may be a little more difficult to achieve than some executives initially thought, although many companies are throwing millions and sometimes billions of dollars … Continue reading 95% Of Companies Get Zero ROI From GAI Initiatives, MIT Study Finds
The study, led by a Salesforce researcher, found agents had a 58% success rate on simple tasks and a 35% success rate on multi-step ones. Constantine von Hoffman on June 17, 2025 Large Language Model (LLM) agents aren’t very good at key parts of CRM, according to a study led by Salesforce AI scientist … Continue reading Study shows AI agents struggle with CRM and confidentiality
A study by the financial services company Empower found that this is the annual income that indicates financial success. But respondents also said success was about more than just wealth. BY Pavithra Mohan For years, researchers have tried to pinpoint the amount of money Americans need to earn in order to feel happy. One oft-cited study … Continue reading Study: This is how much money you need to earn to be financially successful
October 31, 2024 70% of companies will use AI for hiring in 2025, says new study According to a new survey from Resume Builder, companies are increasingly relying on AI tools to conduct interviews, with 24% saying they currently use AI for the ‘entire interview process.’ BY Pavithra Mohan When recruiters are tasked with wading through … Continue reading 70% of companies will use AI for hiring in 2025, says new study
September 30, 2024 Employees see benefits of AI and automation but want their bosses to prioritize upskilling: MIT study New research funded by Amazon but conducted independently by the Massachusetts Institute of Technology looks at AI from the worker’s perspective. BY Sam Becker Is AI going to take your job? Getting replaced by automation may be … Continue reading Employees see benefits of AI and automation but want their bosses to prioritize upskilling: MIT study
August 14, 2024 CEO’s politics a deal-breaker for 40% of Gen Z and millennial employees, study shows That said, the majority of workers would rather not talk about politics in the workplace. BY Michael Grothaus We’re less than three months away from Election Day in America, which is shaping up to be one of the most … Continue reading CEO’s politics a deal-breaker for 40% of Gen Z and millennial employees, study shows
June 29, 2024 Does having more women in VC circles lead to more funding for woman-led businesses? No, says new study Advocates for gender equity have long called for firms to have more female senior venture capitalists on their teams. BY The Conversation Venture capital plays an important role in helping new businesses get off … Continue reading Does having more women in VC circles lead to more funding for woman-led businesses? No, says new study
LinkedIn Study Finds 67% Of CMOs Expect To Go Through A Reorg This Year by Laurie Sullivan , Staff Writer @lauriesullivan, June 19, 2024 CMOs in the B2B marketing space strongly believe that what they do today will change in the near future, as confirmed by a LinkedIn study released this week at Cannes Festival of … Continue reading LinkedIn Study Finds 67% Of CMOs Expect To Go Through A Reorg This Year
May 28, 2024 Common image search results are overwhelmingly white, a new study finds Searches for common terms also yield younger-than-average ages in the image results. BY Chris Stokel-Walker Search engines are undergoing significant changes of late, with many users particularly worried that generative AI could introduce new biases into the results page. But a new … Continue reading Common image search results are overwhelmingly white, a new study finds
A Visual Attention Study That Went Terribly Right by Laurie Sullivan , Staff Writer @lauriesullivan, May 16, 2024 How does a company conduct a visual attention study to determine performance on video screens at retail locations when the participants who opted in only receive directions on when and where to show up? Other than that, participants … Continue reading A Visual Attention Study That Went Terribly Right
