Tag Archives: Struggle

Digital CX: Businesses need them, yet struggle to create great experiences

Digital Transformation

Survey finds only 38% of marketers they have clearly defined goals and strategies for digital customer experience. Constantine von Hoffman on April 1, 2022 Marketers know they need great digital customer experience, but few know how to get it.  While 84% agree that businesses must deliver excellent digital customer experience to survive, only 38% say … Continue reading Digital CX: Businesses need them, yet struggle to create great experiences →

RevOps teams struggle with integration and alignment

Marketing Operations

A new survey suggests the majority of RevOps teams are not confident about alignment, data onboarding and lead scoring. Kim Davis on January 11, 2022 RevOps has yet to solve the long-established problem of aligning sales and marketing teams. By integrating the operations supporting sales, marketing and customer success into a single revenue engine, RevOps … Continue reading RevOps teams struggle with integration and alignment →

Holiday Challenges: Why Consumers Struggle To Buy Online

Holiday Season

Holiday Challenges: Why Consumers Struggle To Buy Online by Laurie Sullivan , Staff Writer @lauriesullivan, September 23, 2020 Some 40% of consumers struggle to complete basic tasks on retail websites — and most are likely to abandon the purchase or switch to a competitor rather than seek assistance. As the critical holiday shopping season approaches, survey … Continue reading Holiday Challenges: Why Consumers Struggle To Buy Online →

Marketers still struggle to build a unified source of data

Data Management

Without a unified record of their data, marketers often lack a holistic view of their investments, real-time insights and alignment across teams. Amy Gesenhues on May 21, 2020 Marketing organizations are being tested like never before. Many businesses are being forced to reconsider every aspect of their business model, pushing marketers to realign their strategies … Continue reading Marketers still struggle to build a unified source of data →

Marketers struggle to stay ahead of technology advancements

Marketing Tools

Technical acumen ranked as the third biggest challenge when deploying digital marketing initiatives, according to a recent survey of CMO consultants. Amy Gesenhues on February 14, 2020 When asked how difficult it will be over the coming year to stay ahead of new technological advancements, remain competent across multiple programs and avoid long-term experience debt, … Continue reading Marketers struggle to stay ahead of technology advancements →

The Biggest Struggle for Online Store Owners [Revealed]

eCommerce

Nicole Blanckenberg — September 4, 2019 Follow @https://twitter.com/NicoleBlancken — September 4, 2019 Recently I came across a discussion on a top eCommerce Facebook group, Shopify Entrepreneurs, that asked their 100,000 members one simple question: “What do you think is the biggest struggle for eCommerce owners who make $ 10k+ per month?” If you’re like me … Continue reading The Biggest Struggle for Online Store Owners [Revealed] →

Why Many Entrepreneurs Still Struggle with Productivity (And How to Fix It for Good)

Productivity

Zak Mustapha — February 26, 2019 Follow @zakmustapha — February 26, 2019 So, you’ve tried everything… To Do lists… Calendars… Project management tools… Outsourced to a VA or some other freelancer… But, for some reason you don’t feel like you’re doing as much as you’d like to. Everything is moving slow. You’re not progressing fast … Continue reading Why Many Entrepreneurs Still Struggle with Productivity (And How to Fix It for Good) →

Marketers struggle to keep up with content creation demand for their personalization efforts

Personalization

Businesses may need to invest more resources in content creation efforts. Robin Kurzer on October 4, 2018   As advertising and other brand communications get increasingly personalized, the demand for multiple iterations of content is growing at a rate that marketers are struggling to keep up with. And personalization without, well, personalized content just doesn’t … Continue reading Marketers struggle to keep up with content creation demand for their personalization efforts →

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