Caroline Black — July 27, 2018 — July 27, 2018 rawpixel / Pixabay Whether you are creating a digital strategy from scratch or looking to update an existing plan, there are a handful of go-to tactics involving content, social media, pay-per-click advertising, and analytics to turn to in your time of need. Researching, developing, and … Continue reading Digital Strategy In Need of An Update? Consider These 4 Tactics
Tag Archives: Strategy
The Best Practices for LinkedIn: How to Fire Up Your Strategy
Wendy Marx — July 24, 2018 Follow @wendymarx — July 24, 2018 When did you take a long, hard look at your LinkedIn strategy? If you’re losing momentum and your strategy is lagging behind your competitors, it’s time to look under the hood. Staying on top of the latest best practices for LinkedIn will rejuvenate … Continue reading The Best Practices for LinkedIn: How to Fire Up Your Strategy
What Is The Perfect Marketing Strategy For Your Business? Part 6 – Social Proof
Brian Basilico — July 6, 2018 Follow @bbasilico — July 6, 2018 Once again, we’re digging deeper into our perfect marketing strategy for your business. This post is about social proof. What I’m really talking about is social media. Part 1: What Is The Perfect Marketing Strategy For Your Business? Part 2: What Is The … Continue reading What Is The Perfect Marketing Strategy For Your Business? Part 6 – Social Proof
How to Incorporate Video into Your Social Media Marketing Strategy
Kati Catalogna — July 25, 2018 — July 25, 2018 From the revolutionary Tasty videos to the recent roll-out of Instagram TV, video as a social media marketing tactic has become, “the new black.” The mad rush of businesses incorporating videos into their digital marketing and advertising strategies may have you in a panic, but … Continue reading How to Incorporate Video into Your Social Media Marketing Strategy
Here’s why you should start thinking of content marketing as an SEO strategy
SEO is no longer about about low-quality, keyword-rich content. To make a website successful, SEO experts need a content marketing strategy. SEO (Search Engine Optimization) is a busy and dynamic market. As search engines regularly change their algorithms to take new factors into account when calculating a website’s rank, positioning sites is becoming more challenging. … Continue reading Here’s why you should start thinking of content marketing as an SEO strategy
How to Create a Guest Posting Strategy that Works
Syed Balkhi — July 24, 2018 Follow @SyedBalkhi — July 24, 2018 If you’re blogging for your business, you’re off to a great start. Blogging is an awesome way to gain more traffic to your website and present yourself as an expert in your industry. But you shouldn’t stop at posting only on your own … Continue reading How to Create a Guest Posting Strategy that Works
What Is The Perfect Marketing Strategy For Your Business? The 6 Steps to Success
Brian Basilico — July 17, 2018 Follow @bbasilico — July 17, 2018 This is the final part in the series I’ve been doing called What Is The Perfect Marketing Strategy For Your Business? Today I want to wrap it up with a final story and some thoughts. We’ve covered the six major points, and if … Continue reading What Is The Perfect Marketing Strategy For Your Business? The 6 Steps to Success
How to Update Your Affiliate Marketing Strategy in 3 Steps
Kristen Matthews — July 16, 2018 Follow @kristenwords— July 16, 2018 Affiliate marketing is an interesting space because brands tend to prefer to pay content creators based on performance while content creators tend to prefer an upfront fee for their posts. For brands to get content creators excited about their brand, there are a few … Continue reading How to Update Your Affiliate Marketing Strategy in 3 Steps
3 Reasons Why Your Small Business Needs a Marketing Strategy
Nikki Richard — July 16, 2018 Follow @NikkiRichard79— July 16, 2018 Small business owners have a lot on their plates. Believe me, I know . . . I am one, myself! And because you’re so busy, there are probably days when you get so immersed in daily tasks that you’re not really working seeing a … Continue reading 3 Reasons Why Your Small Business Needs a Marketing Strategy
What Is The Perfect Marketing Strategy For Your Business? Part 5 – Telling Your Story
Brian Basilico — July 6, 2018 Follow @bbasilico — July 6, 2018 Buddy Guy – The Dog Part 1: What Is The Perfect Marketing Strategy For Your Business? Part 2: What Is The Perfect Marketing Strategy For Your Business? – Part 2 – Mining Your Sales Data Part 3: What Is The … Continue reading What Is The Perfect Marketing Strategy For Your Business? Part 5 – Telling Your Story