Tag Archives: still

Google’s Mobilegeddon Still Impacts Mobile Sites Optimization

Ben Frederick @mp_benfred, August 4, 2015 The mobile apocalypse happened last April. At least, it did for mobile sites’ SEO rankings. Google’s “mobilegeddon” altered the mobile search algorithm to include concrete parameters for mobile-friendliness, threatening the positions of many sites in Google searches. According to a new study by mobile experience software provider Moovweb, the … Continue reading Google’s Mobilegeddon Still Impacts Mobile Sites Optimization →

6 Reasons The Balanced Scorecard Is Still Relevant Today

Business Process

Ted K. JacksonJuly 31, 2015 If you’re looking for a good strategic management framework, you’ve most likely come across the Balanced Scorecard (BSC). It was created by Drs. Robert S. Kaplan and David P. Norton in 1992—over 20 years ago. So, you’re likely wondering, “Is it still relevant?” I’ll cut right to the chase: the … Continue reading 6 Reasons The Balanced Scorecard Is Still Relevant Today →

Is Behavioral Interviewing Still Effective?

Work Environment

Tracy WatsonJuly 22, 2015 Behavioral interviews were once regarded as the most effective way for conducting an interview that filtered through candidates who were—and who were not—qualified for a job. With the preponderance of online coaching tools and videos now available for those seeking employment (teaching them to parrot phrases that aptly echo what an … Continue reading Is Behavioral Interviewing Still Effective? →

Many Small Businesses Still Not Using Social Media

Social Media Utilization

Laura DonovanJuly 17, 2015 47% of Small Businesses don’t actively use Social Media 25% of Small Businesses have no future plans to use Social Media 53% of Small Businesses that do use Social Media plan to devote more time and money to their Social Marketing Research firm Clutch polled small businesses of varying sizes to … Continue reading Many Small Businesses Still Not Using Social Media →

Get Off Your Phone: Why Face To Face Still Matters

Communication Skills

As we become increasingly tied to our mobile devices, columnist Melissa Feemster explains why marketers shouldn’t forget the power of in-person meetings. Melissa Feemster on July 10, 2015 I’ll come right out and confess it — I love my phone, but I haven’t found it to be “part of me” the way some people … Continue reading Get Off Your Phone: Why Face To Face Still Matters →

Exact Match Domains Are Still Profitable

Website Guidelines

Mike WoodJune 27, 2015 Filling a website with the same keyword matching your domain and not supplementing with LSI is a sign to Google that you are spam and only there for the money, not to provide quality content. Google’s goal is to weed out the junk and return quality results. Ah, the days are … Continue reading Exact Match Domains Are Still Profitable →

5 Reasons Not To Bully Millennials (And Why We Still Do)

Career Development

Michelle BrammerJune 27, 2015 You know, we’ve become bullies (seriously, hear me out on this one). Bullies pick on other people or groups for a variety of reasons—sometimes in retaliation, sometimes ‘just because.’ Other times, bullies target others simply because they’re different. Let that sink in a bit. Millennials are taking over the workforce. By … Continue reading 5 Reasons Not To Bully Millennials (And Why We Still Do) →

6 Reasons Twitter Still Rocks

Twitter

Susan TuckerJune 25, 2015 Twitter is practically a grandfather in the social media sphere these days. Having been around and active since 2006, this platform has gone around the block a few times. And, just like George Clooney, who has only gotten better with age, Twitter still remains one of the hottest platforms for growing … Continue reading 6 Reasons Twitter Still Rocks →

3 Reasons Email Campaigns Still Matter

Email Marketing

Rachel MartinezJune 18, 2015 Email campaigns are not outdated. Email marketing is still the best way to reach your target audience with personalized messages. In fact, marketers consistently ranked email as the single most effective tactic for awareness, acquisition, conversion, and retention (source: Gigaom Research). Still unsure? Check out these 3 reasons to keep creating … Continue reading 3 Reasons Email Campaigns Still Matter →