AI is changing product discovery, and brands that still rely on traditional search tactics are disappearing from the answers shoppers now trust most. By Shama Hyder January 9, 2026 A consumer opens ChatGPT and types, “What laundry detergent has perfumer-grade fragrance that lasts?” The AI provides three specific recommendations, each with detailed explanations. Your … Continue reading The retail visibility gap most DTC brands still miss
AI removes the handoffs between design systems, CMS, data platforms and compliance that turn simple launches into months-long projects. Gene De Libero on December 18, 2025 Design moves fast. Launch does not. By 2026, generative AI will significantly alter 70% of the design and development effort for new web applications — not by … Continue reading Why approved web pages still don’t go live and how AI bridges the gap
December 16, 2025 The data’s in: And it says the job market is still rough
AI is everywhere in martech — but if your vendor evaluation process hasn’t changed, you’re not ready to tell the difference between hype and real capability. Gene De Libero on November 25, 2025 Your martech vendor evaluation process doesn’t work anymore—not because it lacks rigor, but because it’s rooted in outdated assumptions about the … Continue reading Is your martech evaluation process still stuck in a pre-AI world?
Years of investment haven’t delivered the transformation marketers expected. AI is forcing teams to confront the gaps holding martech back. Ana Mourão on November 14, 2025 Despite the significant investment poured into martech, most organizations still operate at a basic level, sending batch-and-blast emails and running simple A/B tests. New McKinsey research adds more … Continue reading Why your martech still feels like a cost center — and how AI changes that
21 years later, Meta still hasn’t given up on the Facebook ‘poke’ The company is once again trying to revive the storied feature. Karissa Bell Meta wants you to start poking again, apparently. (Screenshot via Meta) Meta currently has lots of priorities Mark Zuckerberg likely never would have imagined back in the early days of … Continue reading 21 years later, Meta still hasn’t given up on the Facebook ‘poke’
MGA hits out against suspended PG Soft platform still claiming to be licensed Joel Loynds The Maltese Gaming Authority (MGA) has once again had to step forward to point out that it has no association with a gambling platform. The post contains two links that lead to the Pocket Games Soft platform, which hosts the … Continue reading MGA hits out against suspended PG Soft platform still claiming to be licensed
The Internet is Drowning in AI Content. Here is Why Human Writing Still Wins Linda Aylesworth Aug 19, 2025 Visit any blog or scroll through LinkedIn, and you can spot it. The tone is smooth. The grammar is perfect. The structure is solid. But after a few paragraphs, you realize something is missing. It all … Continue reading The Internet is Drowning in AI Content. Here is Why Human Writing Still Wins
AI search is gaining ground, especially in Europe, but traditional search remains the primary method for finding information online. Mike Pastore on August 8, 2025 MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals. Traditional search continues to dominate user activity, according to a new report, with AI and ecommerce search … Continue reading Traditional search still dominates, but AI is making gains in the U.S. and Europe
July 30, 2025 Staying on top means never standing still BY Sara Tate and Neil Barrie In an age obsessed with the new and the next, creating sustained business success is an art form but a hard craft to master. The headlines tell the story. Starbucks is on its third CEO in five years. HBO changed its … Continue reading Staying on top means never standing still
