By Lili Boev, Published November 5, 2014 In this second part of our two-part blog series we reveal steps 6-10 for maximizing your share of the available online spend this year, using great email marketing. To read the first 5 steps, see part one of this blog. Why Monday is the new Friday Black Friday … Continue reading 10 Steps for the Best Black Friday & Cyber Monday Email Marketing Program Ever – Part 2
By Jimmy Daly, Published November 3, 2014 Content promotion is an art. It requires strategy, time and, most importantly, people. In order to grow an audience and attract attention, your posts – no matter how great they are – need to be effectively promoted on social media, with email marketing and in real life. Here … Continue reading 13 Steps to Take Your Content Promotion to the Next Level
By Lili Boev, Published October 31, 2014 Welcome to part one of a two-part series providing tips to get the most out of email marketing throughout Black Friday and Cyber Monday. How many shopping days are there left till Christmas? Answer: Two. Black Friday this year falls on November 28th and Cyber Monday on December … Continue reading 10 Steps for the Most Successful Black Friday & Cyber Monday Email Marketing Program Ever
By Emma Vas, Published October 29, 2014 Generating revenue for your business shouldn’t be a disjointed process with isolated teams and tasks. Instead, your sales process needs to flow seamlessly from initial warm lead generation to closing the deal. But with so many different teams working on various sales and marketing goals (like optimizing a … Continue reading From Warm Leads To Qualifying And Closing In Just 4 Steps
By Jessica Bowers, Published October 8, 2014 Optimize Your Video for Search Results and Shares Here’s a statistic that should make you stop and think: After 72 hours, the average person will remember 10 percent of what he reads but 95 percent of what he sees in a video. 95 percent. The average person remembers … Continue reading Increase Your Video SEO In 4 Steps (VIDEO)
By Lauren Masterson, Published October 7, 2014 The real world and the digital world are two very different places, but they’re both places that your clients (and prospective clients) live. It might sound intimidating, but creating web-based content for your company is a lot less complicated than it sounds. In fact, if you’ve ever interacted … Continue reading Build Your Company’s Web Presence In 3 Easy Steps
Marketing automation platforms (MAPs) promise the holy grail of inbound marketing. They allow you to send personalized, highly relevant messages to website visitors based on their online actions—and to measure the results of these marketing activities with precision. Yet, few organizations today fully translate that power into business success. Eighty-five percent of companies that have … Continue reading 8 Steps to Optimizing Marketing Automation
Thinking about redesigning your website? What’s motivating the idea? Is it you’ve grown bored with your current site or are you ready to turn your online presence into a lead generation machine? A website redesign is like taking on a fixer upper to dream home conversion. You’ve got an idea of what it’s going to look like … Continue reading 9 Steps to a Successful WebSite Redesign
You have to understand the very basics of an inbound marketing effort in order to develop a successful strategy. Every business is going to have a different campaign based on individual goals and needs, but the structure of a successful campaign will be very similar. In order to help you understand the fundamentals here is … Continue reading Inbound Marketing Explained In 5 Steps
Sales Leadership: How to Ensure You Exceed Your 2015 Quota The end of the year is rapidly closing in and while everyone in your organization is focused on achieving their targets; as a sales leader it is crucial you are also focused on the new year. At this time of year I am working with … Continue reading Sales Leadership: 5 Steps to Exceed 2015 Quota
