Derek Gleason — December 12, 2018 — December 12, 2018 Done right, optimized mobile forms can deliver more than an increased conversion rate: They can become a competitive advantage—a reason users choose to fill out a form on your site. It’s not hyperbole. Consider the number of interactions it takes to book a room on … Continue reading Optimizing Mobile Forms for More Conversions—and a Competitive Advantage
Marco Cirillo — May 22, 2018 Follow @Leadsbridge — May 22, 2018 The mobile technology industry is growing by leaps and bounds. It will interest you to know that the number of mobile phone users has grown from 4.1 billion in 2013 to 4.77 billion in 2017 as shown below. In 2019, the number of … Continue reading 3 Ways to Get More Leads by Building a Solid Mobile Lead Generation Strategy
By EmilyReifferMay 30th, 2017 Mobile users have unique needs and understanding their behavior is important for SEO as well as PPC conversions. But PPC experts especially need to make it easy for people to convert on a mobile device after clicking on an ad since there is a cost for every click. A website … Continue reading Mobile Usability Increases Conversions
In its new benchmarks report, Nielsen finds overall on-target percentage holds relatively steady. Publishers continue to outperform platforms and ad networks. Ginny Marvin on November 22, 2016 at 10:28 am Mobile ad campaigns are getting better at reaching their intended audiences, according to new data from Nielsen released Tuesday. The benchmarks report looks at on-target … Continue reading Nielsen: Mobile targeting is getting better, particularly when targets are narrower
by Ari Gillam Follow @arigillamAugust 5, 2016 More than half of all online traffic now comes from mobile devices, yet many e-commerce brands are slow to make the necessary changes to optimize their product pages. If your e-commerce site isn’t showcasing your products on mobile phones and tablets properly, then you’re missing out on abundant … Continue reading Mobile Conversion Optimization: 5 Game-Changing Moves to Optimize Product Pages
