Category Archives: Mobile Conversion Optimization

3 Ways to Get More Leads by Building a Solid Mobile Lead Generation Strategy

Marco Cirillo — May 22, 2018 Follow @Leadsbridge — May 22, 2018 The mobile technology industry is growing by leaps and bounds. It will interest you to know that the number of mobile phone users has grown from 4.1 billion in 2013 to 4.77 billion in 2017 as shown below. In 2019, the number of … Continue reading 3 Ways to Get More Leads by Building a Solid Mobile Lead Generation Strategy

Nielsen: Mobile targeting is getting better, particularly when targets are narrower

In its new benchmarks report, Nielsen finds overall on-target percentage holds relatively steady. Publishers continue to outperform platforms and ad networks. Ginny Marvin on November 22, 2016 at 10:28 am Mobile ad campaigns are getting better at reaching their intended audiences, according to new data from Nielsen released Tuesday. The benchmarks report looks at on-target … Continue reading Nielsen: Mobile targeting is getting better, particularly when targets are narrower

Mobile Conversion Optimization: 5 Game-Changing Moves to Optimize Product Pages

by Ari Gillam Follow @arigillamAugust 5, 2016 More than half of all online traffic now comes from mobile devices, yet many e-commerce brands are slow to make the necessary changes to optimize their product pages. If your e-commerce site isn’t showcasing your products on mobile phones and tablets properly, then you’re missing out on abundant … Continue reading Mobile Conversion Optimization: 5 Game-Changing Moves to Optimize Product Pages