Tag Archives: Software

How To Evaluate Software Integrations: 3 Important Considerations

by Matthew Cameron July 31, 2016July 31, 2016 We’ve all been there. You’re searching for a software product to enhance your marketing organization, and the first thing you investigate is whether the solution integrates with key components of your existing technology stack. This makes sense. No one wants to deal with the consequences of implementing … Continue reading How To Evaluate Software Integrations: 3 Important Considerations

The Importance of Website, Application and Software Testing

by Pravin Ganore July 27, 2016 Follow @_prav_July 27, 2016 Each site has its own characteristics and particularities should be respected. Therefore, not all the points mentioned below can be applied. But by applying the vast majority of them, we can generate patterns of construction and development to ensure quality sites with good acceptance and … Continue reading The Importance of Website, Application and Software Testing

How Businesses & Consumers Use Mobile Data Collection Software

by Jackie Carney July 12, 2016July 12, 2016 When surfing the web or logging into social media accounts, consumers are usually aware that their every move is being tracked and analyzed, as evidenced by the appearance of advertisements tailored to their exact preferences. The thought of these tactics being used in the physical retail landscape, … Continue reading How Businesses & Consumers Use Mobile Data Collection Software

7 Ways The Right Software Can Give You The Big Picture View For Your E-Commerce Business

by Christopher Moore July 1, 2016 Follow @cjmooreJuly 1, 2016 Ecommerce can be a difficult entity to manage. There isn’t the personal interaction you get with other businesses where you see customers face to face or speak to them directly. Therefore, it can be hard to see the big picture for your business. Yet help … Continue reading 7 Ways The Right Software Can Give You The Big Picture View For Your E-Commerce Business

Why Marketers Can’t Optimize for Mobile Without Call Attribution Software

by Andrew Sheridan May 29, 2016May 29, 2016 Digital marketing has gone mobile. And thanks to smartphones and click‐to‐call, consumers are responding to search, social, display, and other digital ads and campaigns by calling businesses by the billions. These calls, while often the most lucrative type of conversion, are also the most difficult for marketers … Continue reading Why Marketers Can’t Optimize for Mobile Without Call Attribution Software

Looking for the “Perfect” Coworking Software? It Doesn’t Exist…Yet.

by Sarah Beth Jones May 5, 2016May 5, 2016 Schedules, budgets, never-ending email threads, trying to locate that file that you need in 10 minutes because the client requested it—so many of us have been here. To solve some of these headaches, there are countless project management tools, coworking software programs, and collaboration solutions tailored … Continue reading Looking for the “Perfect” Coworking Software? It Doesn’t Exist…Yet.

Look for These 7 User-Friendly Features in Asset Management Software [Infographic]

by Paul Trujillo April 25, 2016 Follow @TruPaultxApril 25, 2016 Don’t let a bad experience with the wrong program prevent your business from tracking its assets. Get the user-friendly features and reliability you need in good asset management software. Asset management practices and tools have evolved as technology has evolved. Years ago, people had only … Continue reading Look for These 7 User-Friendly Features in Asset Management Software [Infographic]