Tag Archives: Social

3 tips for optimizing paid social campaigns for seasonality

How retailers can make their seasonal social ad dollars go further. Taylor Peterson on February 24, 2020  Planning your paid social campaigns well ahead of your peak periods — whether seasonal, holiday or promotional — help ensure you hit your goals. Michelle Stinson Ross, marketing operations director at Apogee Results, offered tips on how advertisers … Continue reading 3 tips for optimizing paid social campaigns for seasonality →

Why $1000/Month is the Absolute Lowest Amount You Should Spend on Outsourcing Your Social Media

Jason Yormark — February 18, 2020 How’s that for click bait? The difference is, this is a true statement based on years of trial and error as a consultant and agency owner. I’ve spent the better part of the last 10 years trying to figure out how to deliver measurable and meaningful results for business … Continue reading Why $1000/Month is the Absolute Lowest Amount You Should Spend on Outsourcing Your Social Media →