Lea Rabinowitz — April 3, 2020 This isn’t another work from home article. States and counties across the nation are ordering residents to “shelter in place” or “stay at home” in an effort to stifle the spread of COVID-19. How did it get this bad? Blame social distancing. I’ll admit, prior to the madness of … Continue reading What Social Distancing Teaches B2B Tech Companies…It’s Not What You Think
Tag Archives: Social
How to Do Social Selling: 8 Principles to Apply Every Single Day
Jock Breitwieser — April 2, 2020 “Social selling is hard.” This statement is definitely true in some ways but is also wrong in others. Yes, social selling is hard. At first. It requires a dedication to stick around, find out what works for you, and re-craft strategies that fit within those parameters. In the end, … Continue reading How to Do Social Selling: 8 Principles to Apply Every Single Day
7 Short-Form Video Ideas to Promote on Social Media
Remington Begg — April 1, 2020 No matter what kind of business you own, when it comes to sharing video on social media, short-form video “tidbits” can be a great way to serve information to your prospects and existing customers. What’s considered a short-form video? Short-form video refers to any video less than 10 minutes. … Continue reading 7 Short-Form Video Ideas to Promote on Social Media
Social Listening: The First Step to Social Selling
Jock Breitwieser — March 30, 2020 Social buying is not only a hot topic. It’s also the future of commerce. More than 74% of shoppers rely on social media when making purchasing decisions. This is in big part due to the democratic nature of social networks and unbiased reviews from users and social influencers. Equally … Continue reading Social Listening: The First Step to Social Selling
Unconventional Ways to Generate Leads Using Social Media
Mark Quadros — March 25, 2020 Are you looking to generate leads but you’re a little clueless with where to start? Look no further than the social media landscape. Social media, if you already aren’t leveraging it, is an untapped goldmine for boosting your leads. Having a presence on popular social networks like Instagram and … Continue reading Unconventional Ways to Generate Leads Using Social Media
What Are We Going to See on Social in 2020?
Sahail Ashraf — March 27, 2020 As we come to the end of another year we start to think about what lies ahead. Social media marketing is a very changeable thing, and new developments can seemingly come out of nowhere and change how we work with the audiences we have. We thought it would be … Continue reading What Are We Going to See on Social in 2020?
Social Media Marketing FAQ
Sarah Miles — March 27, 2020 Any business can benefit from an engaging social media presence, whether you’re a small local shop or a large national or international company. Getting started with social media marketing is easier than it seems. Ask yourself the following questions about your business to get started on the right platform(s) … Continue reading Social Media Marketing FAQ
Social platforms cut streaming quality as ‘social distancing’ wages on
Advertisers could soon be feeling the effects of reduced speeds in the U.S., if they haven’t already. Taylor Peterson on March 25, 2020 Internet traffic is up, CPMs are down, and media platforms are pivoting to adapt to the ongoing COVID-19 crisis. Media giants across the globe are hurriedly making adjustments to keep their platforms … Continue reading Social platforms cut streaming quality as ‘social distancing’ wages on
Automated content reviews temporarily in place for YouTube, Twitter; Instagram tests ads on IGTV
The social media marketing week in review: A round up of news and announcements you may have missed. Taylor Peterson on March 20, 2020 This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more … Continue reading Automated content reviews temporarily in place for YouTube, Twitter; Instagram tests ads on IGTV
How Social Media Helps You Shop
Sahail Ashraf — March 19, 2020 We all know there can be huge frustrations with shopping in the real world. There are queues, stress, and the constant annoyance of items not being in stock. Then there is buying online, which has non-immediate gratification as the only drawback (although many things can now be bought instantly). … Continue reading How Social Media Helps You Shop
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