Business.comFebruary 2, 2015 Few marketers would disagree that Facebook, Twitter, Pinterest, Instagram and LinkedIn are among the best social networks for branding strategies. They boast the biggest audiences and generate a lot of user engagement. Still, some recent research data proves otherwise. Reuters, in association with Ipsos, found out in 2012 that 30% of users … Continue reading Your Target Audience Awaits in These Niche Social Networks
Michelle McGowanFebruary 2, 2015 The time we’ve all been hinting at has finally arrived – Facebook is officially putting the kibosh on organic reach for brand pages. Translation? If you’re not paying to be seen, you won’t be seen. “No matter how creative a brand’s Facebook posts may be, they simply won’t get shown to … Continue reading Social News: Facebook Puts an End to Organic Reach for Brand Pages
Harsh AjmeraFebruary 1, 2015 If you ever, even in your weirdest dream thought that a PR activity is nothing more than social media or they are almost same, I request you not to read this article. While working on social media for various clients over years, I have seen few businesses who were working with … Continue reading Why You Shouldn’t Hire a PR Agency for Social Media
Social media marketing is quickly becoming one of the most important parts of marketing strategy. Businesses all over the world are discovering the ways social media can contribute to the success and growth in all areas of their company. According to Hubspot, 92% of all marketers indicated that their social media efforts have generated more … Continue reading What are the Benefits of Social Media Marketing?
Eric HammisFebruary 1, 2015 Social media can be your best friend when it comes to digital marketing. But don’t turn your back on social media because it can quickly become your worst enemy. Of course, this all depends on how you use digital marketing as part of your plan. So let’s take a look at … Continue reading Are You Making These Mistakes With Your Social Media Campaign?
Zach HellerFebruary 1, 2015 Social media marketing means different things to different people. Some will tell you that they use social media as a sales and advertising channel. Some will tell you it’s all about brand building. And others will say that it is a place to share content and build an audience. The truth … Continue reading Social Media Marketing: Feeding the Ego
Phillip AgnewFebruary 1, 2015 Up until now social networks have focused on building their userbase. In 2015 these networks will switch focus, turning their attention away from social awareness, and towards social promotion. Promotions will no longer be small real estate on users’ news feeds. Instead they’ll be the main meal, commanding high prices by … Continue reading Social Starts Selling: How Social Promotion Will Dominate 2015
Bill TreloarJanuary 31, 2015 How you can leverage social networking sites to kickstart your blog’s promotion efforts No matter how engaging the content, you won’t build a following if no one knows about your blog. If you’re like many new bloggers, you don’t have a marketing budget to speak of. Luckily, social media is a … Continue reading Market Your Blog with Social Media in Three Easy Steps
Jordan ConJanuary 31, 2015 Defining “success” on social media isn’t easy for brands. It’s often an early step in an increasingly complex customer journey, and there’s heaps and heaps of data. Given that, many marketing departments feel overwhelmed by the data and don’t know what to do with it, so they end up relying on … Continue reading The Evolution of Social Media Marketing “Success”
Savannah MitchellJanuary 31, 2015 Picture your high school basketball court. Conference and sectional titles from years ago hang proudly, even if a little discolored from too many years in the gym. The glossy floor mirrors bright lights that are ready to radiate heat over each passionate player and hysterical fan. The band breathes life into … Continue reading Make Your Enterprise Social Investment A Slam Dunk
