by Steve Hamm Follow @maasprosrduSeptember 1, 2016 In order for a business to grow quickly, they need to be able to reach a wide target audience as soon as possible. Without an active social media presence, your business is doomed to fail. Research shows nearly 2 in 3 adults use social media. By not tapping … Continue reading 6 Reasons Businesses Need Social Media Marketing
Tag Archives: Social
How To Maximize New Social Media Tools For Your Audience!
by Brian Basilico Follow @bbasilicoSeptember 1, 2016 Do you ever feel like you are on a social media roller coaster? There are so many new platforms and the ones you already use are changing every day. People get overwhelmed with the choices and the changes. Many just give up, because they feel like they are … Continue reading How To Maximize New Social Media Tools For Your Audience!
3 Strategies to Research and Locate Your Audience Using Social Media
by Aleh Barysevich Follow @LinkAssistantAugust 31, 2016 There are billions of people on social media, and it often seems impossible to reach the right ones. But only after finding your target audience online and making sure they see what you have to offer, you know that your SMM efforts aren’t in vain. Start with a … Continue reading 3 Strategies to Research and Locate Your Audience Using Social Media
Social Media Size Cheat Sheet 2016 [Infographic]
by Zac Johnson Follow @zacjohnsonAugust 30, 2016 In the world of the internet and social media, the one constant is that things never stay the same. The same holds true for the social networks we use, when we post content and how content is seen on different platforms and devices. To make sure your audience … Continue reading Social Media Size Cheat Sheet 2016 [Infographic]
3 ways social intelligence shapes hospitality marketing
Columnist John Donnelly discusses the role that social media plays in travelers’ planning, experience and evaluation and explains how hotel marketers can use this channel to better serve guests. John Donnelly III on August 30, 2016 For the modern traveler, planning a trip is a lot more involved than packing a suitcase. The prominence of … Continue reading 3 ways social intelligence shapes hospitality marketing
How to Turn Social Media Participation into Sales
by Patrick McFadden Follow @patmmarketingAugust 30, 2016 I’m stilling meeting business owners, business development executives and sales professionals who complain that social media is a giant waste of time, but feel they must dive into it because everyone says they must. Truth is, when this type of thinking is prevalent any business or marketing activity … Continue reading How to Turn Social Media Participation into Sales
Four Benefits of Social Media Listening
by Ronn Torossian Follow @RTorossian5wprAugust 29, 2016 When it comes to social media, there’s more to branding than just posting status updates and responding to mentions and comments. Brands should also engage in social media monitoring and social media listening. In fact, doing one provides data for the other. They may sound the same, but … Continue reading Four Benefits of Social Media Listening
2016 Social Media Image Sizes
by Roee Ganot Follow @RoeeGanotAugust 29, 2016 Adding images to your social media posts is a great way to get more user engagement. Across social media channels, posts that have images get more attention than posts without them, even on text-heavy channels like Twitter. On photo-centric sites like Instagram, sharing images that are high-quality and … Continue reading 2016 Social Media Image Sizes
How-To Analyse Your Social Media Audience (And What To Do)
by Warren Knight Follow @warrenknightAugust 26, 2016 DID YOU KNOW: 60% OF MARKETERS IDENTIFY “MEASURING ROI” AS ONE OF THEIR TOP THREE SOCIAL MEDIA MARKETING CHALLENGES? I know first hand how difficult it can be to anaylse your social media audience as a small business. The difficulties of exactly how to do this is what … Continue reading How-To Analyse Your Social Media Audience (And What To Do)
How to Combine Email, Phone, Social and Personal Connections to Engage Your Prospects
by Tukan Das Follow @tdasAugust 28, 2016 No prospect is a one-channel individual. That is, they are not only using email, or Twitter, or LinkedIn, or the phone… chances are, they use all of those, and more, in their day-to-day lives. Prospects are multi-dimensional in their choice of channel and platform, jumping from a phone … Continue reading How to Combine Email, Phone, Social and Personal Connections to Engage Your Prospects
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