October 18, 2025 Australia shares tips to wean teens off social media ahead of ban. Will it work? The Australian government has begun a public education campaign with tips on how to wean children off social media ahead of a world-first national 16-year age limit taking effect in December. Australian eSafety Commissioner Julie Inman Grant said Friday … Continue reading Australia shares tips to wean teens off social media ahead of ban. Will it work?
Salesforce said its platform wasn’t compromised, but that’s little consolation to the companies and consumers potentially impacted. Mike Pastore on October 6, 2025 Hackers claiming to have accessed and stolen nearly 1 billion Salesforce records set up a site on the dark web late last week, demanding a ransom from 39 companies and Salesforce … Continue reading Salesforce says social engineering to blame for breaches leading to ransom demands
September 11, 2025 Graphic videos of Charlie Kirk’s killing reach the feeds of unwitting social media users with auto-play BY María José Gutierrez Chavez On the afternoon of September 10, shortly after right-wing political activist Charlie Kirk was assassinated in front of a crowd at Utah Valley University, videos of the Turning Point USA cofounder getting … Continue reading Graphic videos of Charlie Kirk’s killing reach the feeds of unwitting social media users with auto-play
If answering “How much are we spending on social video?” takes hours, your measurement is broken. Smarter standards make spend clear and reporting easy. Angelina Eng on August 26, 2025 You know that moment when leadership asks, “How much are we spending on social video?” You pause — not because you don’t know your … Continue reading Why social video spend gets lost in reports — and how measurement standards fix it
TikTok Shop showed social is now the storefront and creators are converting. Are you ready to close the sale? MarTechBot on August 25, 2025 In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the … Continue reading What to expect from social commerce during the upcoming holiday shopping season
Social drives discovery, but data often gets lost. Klaviyo broke out the checkbook to help fill that gap. Mike Pastore on August 19, 2025 Today, Klaviyo announced the acquisition of Gatsby, a social commerce platform that helps brands convert social media engagement into owned customer relationships. Consumers are increasingly starting their shopping journeys on … Continue reading Klaviyo acquires Gatsby to improve social commerce insight
June 30, 2025 Colombian gangs are using social media to recruit children, the U.N. warns BY Eve Upton-Clark Colombian gangs are using social media to reach and recruit children, the United Nations has warned. Gangs and rebel groups are enticing children to enlist by posting videos on platforms like TikTok and Facebook that showcase the “perks” … Continue reading Colombian gangs are using social media to recruit children, the U.N. warns
Captiv8 will join the previously acquired Influential in the Publicis Groupe portfolio. Mike Pastore on May 21, 2025 Publicis Groupe announced Wednesday it acquired Captiv8, adding another influencer marketing platform to its portfolio. Publicis acquired Influential back in July 2024. As influencer marketing evolves from a cottage industry to a popular and ever-growing channel, … Continue reading Publicis Groupe buys Captiv8 to grow influencer and social commerce capabilities
Make paid social profitable with smart platform choices, strong creative, sharp targeting and advanced tactics that amplify ROI. Stephanie Trovato on May 16, 2025 You burned through $ 5K on paid social, and all you got was a trickle of clicks and a mountain of regret. Sound familiar? You’re not alone. Many marketers are … Continue reading 3 ways to get more from your paid social ad spend
May 15, 2025 ‘I’ll never get out of this hole’: Older Americans brace as DOE begins Social Security garnishments BY Associated Press Christine Farro has cut back on the presents she sends her grandchildren on their birthdays, and she’s put off taking two cats and a dog for their shots. All her clothes come from thrift … Continue reading ‘I’ll never get out of this hole’: Older Americans brace as DOE begins Social Security garnishments
