So you want to try influencer marketing, but you aren’t ready to allocate a big budget. Nine suggestions for ways to make a mark without breaking the bank. Dan Bagby on September 24, 2018 Influencer marketing is so hot right now. I’ve spoken to several brands that have shared an interest in testing out influencer … Continue reading How to make a big impact with a small influencer marketing budget
Kaleigh Moore — September 16, 2018 Follow @kaleighf — September 16, 2018 For a tradition that only dates to 2010, you have to hand it to Small Business Saturday. The unofficial shopping holiday now has 70% awareness amongst U.S. consumers, with 64% of survey respondents indicating that their primary motivation for shopping on the day … Continue reading Your Small Business Saturday Guide: Tips, Tools, and Statistics for Local Companies
Eric Rosenberg — September 14, 2018 — September 14, 2018 If you run a business where you are the sole employee, you still have to treat your business finances like a business. That means keeping good financial records and tracking payments you make to yourself from the business. Whether you use a payroll service or … Continue reading Paying Yourself and Small Business Accounting
Marc Dane — September 6, 2018 Follow @WebCreate_io — September 6, 2018 Let’s say, you had a website built for your small business years ago, and it is no longer sufficing for what you have set in terms of business goals. Your website’s traffic has increased, services have expanded, and you’re in desperate need of … Continue reading 3 Benefits of Building Your Own Small Business Website
Marcus Miller on September 3, 2018 Whether you are just starting on your search engine optimization (SEO) journey or have been at it for years, there’s a good chance some part of your site can be improved. In fact, from the hundreds of small business websites we look at every year at Bowler Hat … Continue reading How small businesses can see big results with foundational SEO
Samantha Martin — August 30, 2018 Follow @Socially_Sam — August 30, 2018 How can you support the small businesses of your friends and family without even buying from them? Here are my 5 tips for helping them out and showing them your support, even though you may never ever buy anything from them. Last week … Continue reading How To Help A Small Business
Paige Duffy — August 27, 2018 — August 27, 2018 GraphicsSC / Pixabay Taking the steps to incorporate SEO and PPC techniques is a great way to drive traffic to your small business website. There’s a lot of potential in just those two strategies, but you may have some questions about their impact. Just how … Continue reading Simple Tech for Small Business Owners, Part 3: Google Analytics
Choncé Maddox — August 27, 2018 — August 27, 2018 nattanan23 / Pixabay Going into business for yourself is a big deal. There’s always a long to-do list and you’ll find yourself wearing many different hats from time to time. Your business is more of a hobby if you’re not making money. Properly managing and … Continue reading Organize Your Small Business Finances With These 6 Steps
Deborah Sweeney — August 23, 2018 Follow @MyCorporation— August 23, 2018 You’ve signed up for an Instagram account for your small business but haven’t done much with it yet. Much like being on any social media account, you know you’re supposed to be actively posting and engaging with fans but haven’t quite figured out your … Continue reading Create a Lasting Instagram Presence for Your Small Business by Doing These 4 Things
Kaitlyn Hammond — August 18, 2018 — August 18, 2018 geralt / Pixabay Being the most prominent social media platform around the world, Facebook can’t be ignored when it comes to planning an advertising strategy for your small business. Two billion people around the world use this platform every month, which gives companies a large … Continue reading Facebook Ads: The Basics for Small Biz
