Tag Archives: Silo

Voice is an important new channel for brands to measure, but not in a silo

As more brands test out voice technology, voice data will be key to measuring success. Columnist Chris Wareham breaks down the metrics to use and explains why they should complement, not displace, your existing data sets. Chris Wareham on July 24, 2017   Despite all the advancements we’ve seen in computing, the way consumers interact … Continue reading Voice is an important new channel for brands to measure, but not in a silo

Increase Your Website Sales and Ranking with Silo Architecture

by Susan Gilbert June 28, 2016 Follow @SusanGilbertJune 28, 2016 How Silo Architecture Can Attract Visitors And Google to Your Website Would you like to see higher search engine rankings for your website? Are visitors not getting the information they need right away when they arrive? If you use WordPress then a silo architecture structure … Continue reading Increase Your Website Sales and Ranking with Silo Architecture