Albert Costill August 14, 2021 Conventional wisdom says that the sooner you start saving and planning for retirement, the better. And that totally makes sense. Thanks to compound interest, the earlier you start stashing away money, the easier it will be to build a stronger and more studier nest egg for retirement. And, if you … Continue reading Should You Buy An Annuity in Your 20’s?
Rick Kranz August 10, 2021 More and more businesses are using CRM solutions to power their interactions with customers. In fact, one study found that 91% of businesses with more than 11 employees now use a CRM system! The CRM market brings in well over $ 30 billion yearly. So it looks like this trend … Continue reading CRM Workflow Automation: Reasons Why You Should Use It
Arik Hanson August 5, 2021 What makes a brand “best in class” when it comes to social media marketing? It’s a question almost every company wants to answer. Clients are constantly asking me what other companies are doing in terms of social media marketing best practices. Companies want to learn and get better at social … Continue reading What Should Your Social Media Marketing Focus On: Customer Service or Content?
Amanda Waltz July 29, 2021 Having a professional website is no longer considered a luxury. Anyone can register a cheap website and design a decent-looking website with no coding experience using a website builder, in many cases for free. That said, there is a reason many businesses still opt to spend the extra money to … Continue reading Website Builder vs. Professional Web Designer? How Should I Build My Website?
Erin Hynes July 27, 2021 In recent years, video has gained significant popularity amongst advertisers. According to Wyzowl’s 2021 State of Video Marketing report, 87% of video marketers report that video gives them a positive return on investment (ROI). One reason why video performs so well is that this ad format incorporates audio and visual … Continue reading Video Marketing Metrics You Should Care About (Other Than Conversions)
Deborah Sweeney July 23, 2021 Chances are you’re probably familiar with entity formations like limited liability companies (LLCs) and corporations. How about professional limited liability companies and professional corporations? What does it mean to incorporate as a PLLC or a PC? Let’s look at these legal structures and determine who is eligible to incorporate as … Continue reading Should Small Businesses Incorporate as a PLLC or PC?
Alex Bozhin July 21, 2021 A strong social media presence was important for brands pre-pandemic, but now it’s even more essential. As the world returns to this new normal, consumers expect businesses to keep engaging with them extensively in online spaces. This personal, convenient communication is something users will look for as a baseline now. … Continue reading 5 Crucial Mistakes In Social Media Entrepreneurs Should Avoid In 2021
Paula Chiocchi July 14, 2021 A recent study by the ANA Media Leadership Growth Council shows that data quality is on the rise as a KPI measurement. As a long-time provider of multi-channel marketing contact data, quality over quantity has been one of my driving principles. Don’t get me wrong, we have a large quantity … Continue reading Data Quality Drives Results: The #1 KPI Digital Marketers Should Measure in 2021
Dean Mackenzie July 13, 2021 Copywriting is enjoying quite the boom over the last year or so. It seems people all over the world see copy as a way to financial freedom… or at least a way to escape the 9-to-5 and still pay the bills. How do I know this? Well, it’s part observation … Continue reading So, You Want to Be a Copywriter? 8 Things Every New Copywriter Should Know
Marcel Casella July 5, 2021 It can be argued that 2020 was the worst. In fact, I somehow agree with that sentiment. However, we can’t deny that the world hasn’t stopped and the future looks promising. Indeed, the data shows that it is spinning even faster than before, which can actually be a long-lasting blessing. … Continue reading 5 Digital Marketing Trends You Should Act On Going Forward
