Mark Miller — April 5, 2017 Follow @MMtwopointfive— April 5, 2017 Marketing leadership has never been more important, so it’s surprising how little thought is put towards what actually goes into finding and hiring senior marketing management. Businesses often don’t consider the nuances and difficulties involved in recruiting the right executives for their marketing teams. … Continue reading 3 Important Things You Probably Don’t Know about Marketing Executive Search
By Danny Hall April 5th, 2017 By 2020, voice search will account for 50% of searches TWEET. Google and Siri may have started voice search, but Amazon Echo really got the ball rolling. When it was launched in 2015, it was seen as a fun voice recognition gimmick that everyone would want for a few months before … Continue reading How Voice Search Affects SEO
Brett Loney — March 31, 2017 — March 31, 2017 So, you’re in the market for a Facebook Marketing Partner (FMP). Maybe your search campaigns are bringing in major clicks, and your social’s not too shabby, either. Now, you’d like to coordinate your search and social efforts, to streamline workflows and standardize your data sets … Continue reading The Best of Search and Social: 10 Questions to Ask a Potential Facebook Marketing Partner
Warren Knight — March 31, 2017 Follow @warrenknight— March 31, 2017 Did you know that 37% of all consumers say they use Social Media to find out about products/services? The big question: Are social networks search engines? Social Media is not just a place where you can connect with potential customers. Each Social Network now … Continue reading Are Social Networks Search Engines?
Record Number Of Product Reviews Driving Search, Purchases by Laurie Sullivan, Staff Writer @lauriesullivan, March 30, 2017 Some search marketers call “reviews” their BFFs as Google’s engineers continue to tweak search algorithms that serve the perfect content as answers to search queries. Based on a survey of 11,255 women in the U.S. across generations X, … Continue reading Record Number Of Product Reviews Driving Search, Purchases
What will help your local business stand out in Google search results? Contributor Greg Gifford recaps an SMX West presentation that took a comprehensive look at local search ranking factors. Greg Gifford on March 27, 2017 SMX West 2017 kicked off with a bang, front-loading a Local SEO track with a ridiculously data-packed … Continue reading The definitive guide to local search ranking factors
Kelley Schultz — March 27, 2017 — March 27, 2017 A recent report from Hitwise estimates mobile search volume in the US has reached nearly 60% of total search volume. As mobile search volume continues to grow, digital marketers are constantly adjusting and optimizing campaigns to capitalize on this growth, ahead of their competitors. And, … Continue reading These 5 Big Strategies Will Make You a Better Search Marketer
By Toshy Penny| 2017-03-20T11:02:36+00:00 March 23rd, 2017|SEO|0 Comments inShare11 There are 3 primary components to keyword research: search volume, competition, and relevance. Here we’ll explore each factor and its impact on keyword value. Let’s get to it! The 3 Components To Keyword Research Component #1: Search Volume How often is your keyword searched? Valuable keywords … Continue reading Keyword Research Strategy: Search Volume, Competition & Relevance
Dan Shewan — March 19, 2017 — March 19, 2017 “The destiny of Google’s search engine is to become that Star Trek computer, and that’s what we are building.” This was what Amit Singhal, the head of Google’s search rankings team, famously said about the future of Google’s search technology during a conversation with Guy … Continue reading OK, Google: How Do I Optimize My Site for Voice Search?
Jordan Gardiner — March 16, 2017 — March 16, 2017 In Google’s Search Console, there are three supported roles; Owner, User and Associate. Each of these roles has various levels of control and access in Search Console. This article will teach you about these roles and how to Add and Delete each. Owner: This role … Continue reading Manage Owners, Users and Associates in Google’s Search Console