Tag Archives: Saying

Good Client Relations Start With Good Counsel – Stop Blindly Saying ‘Yes’

JaeMi Pennington — December 4, 2018 — December 4, 2018 geralt / Pixabay In 1909, Harry Gordon Selfridge, founder of Selfridge’s department store in London, coined the infamous phrase, “the customer is always right.” It was meant to be a message to customers that they will get good service at his stores, but it was … Continue reading Good Client Relations Start With Good Counsel – Stop Blindly Saying ‘Yes’

How to project SEO traffic levels and avoid saying, ‘It depends’

Establishing a baseline and understanding historical trends helps forecast traffic trends and alerts you when traffic changes. Contributor Simon Heseltine lists steps you can take to predict incoming traffic and changes to your site. Simon Heseltine on July 23, 2018  Have you ever had this conversation with someone from upper management? Boss: “If we implement … Continue reading How to project SEO traffic levels and avoid saying, ‘It depends’

LinkedIn Ads: CPC vs. CPM bidding — Stop saying, ‘It depends on your goals’

Contributor AJ Wilcox bucks the conventional wisdom and outlines a process for maximizing ROI for your LinkedIn Ads. AJ Wilcox on December 29, 2016  While consulting with companies on their LinkedIn advertising initiatives, I routinely get asked, “How should I bid? CPM or CPC?” I very quickly noticed that my response is very different from … Continue reading LinkedIn Ads: CPC vs. CPM bidding — Stop saying, ‘It depends on your goals’

Saying “I Do” to Employee Engagement – It’s a Long-Term Commitment That Starts With Recruiting

by Sean Pomeroy Follow @Sean_PomeroySeptember 27, 2016 Employee engagement is a workplace concept that refers to how committed employees are to their organization’s goals and values, and how motivated they are to contribute to the organization’s success. Research has shown that highly engaged employees: Are more customer focused, more creative at work, and take less … Continue reading Saying “I Do” to Employee Engagement – It’s a Long-Term Commitment That Starts With Recruiting