Learn what drives customer satisfaction, how to measure it and ways to boost your company’s long-term profitability. Scott Hornstein on July 31, 2024 Ah, customer satisfaction — the soft metric that bites hard, especially in B2B, where we are not blessed with oceans of prospects and customers. Long-term B2B success is inextricable from the … Continue reading How customer satisfaction fuels B2B profitability
Tag Archives: Satisfaction
3 ways to improve team satisfaction and growth with agile marketing
Three agile practices to drive effective collaboration, sustainable work cycles and continuous improvement. Stacey Ackerman on October 24, 2023 When marketers are content and happy in their roles, it has a cascading effect on their teamwork, leading to improved collaboration. People who are part of satisfied teams are empowered and supported by leaders to develop … Continue reading 3 ways to improve team satisfaction and growth with agile marketing
Why employee satisfaction isn’t enough for employee engagement
By Ankita Bilolikar Callahan December 04, 2022 The term “quiet quitting” has gone viral. What began as a TikTok trend, has worked its way into workplaces across the country. Chances are you’ve read about it, either as the idea that people are underperforming at work or that they are simply trying to maintain a … Continue reading Why employee satisfaction isn’t enough for employee engagement