Limited-term opt-out has become a standard feature in email marketing workflows. Here are some factors to consider before creating one. Kath Pay on June 8, 2023 Father’s Day is on its way, being celebrated on June 18 in both the U.K. and the U.S. Even if I weren’t already attuned to the date because of … Continue reading Holiday email opt-outs: Right intentions, wrong response?
How to Choose the Right Agency for Your Organization Andrew Marsh | June 6th, 2023 Choosing the right agency is about finding a balanced strategic, operational and execution alignment that will work best for your organization. Have you ever partnered with an agency that boasts an almost spotless performance record, but things didn’t … Continue reading How to Choose the Right Agency for Your Organization
By Laya Neelakandan May 25, 2023 American adults’ top-trusted brand for 2023 might be an unlikely one, but it’s managed to stick around: Band-Aid. Morning Consult’s latest Most Trusted Brands report shows the adhesive bandage company securing the number one spot, followed by UPS, Amazon, Lysol, and Kleenex. Conducted between March and April, the … Continue reading You might be wearing America’s most trusted brand right now
By Shalene Gupta May 22, 2023 Big Tech might be laying off left and right, but all hope is not lost for job seekers looking for entry-level roles, according to the latest hiring data from LinkedIn. LinkedIn’s data shows that while hiring has decreased 28.2% since last March, the decline from February to March … Continue reading 44 entry-level jobs that are seeing the most hiring growth right now, according to LinkedIn
Identify the Right Sales Skills for Customer Retention Pratisrutee Mishra / 29 Apr 2023 LinkedIn’s state of sales report informs that only 65% of salespeople put the customer’s needs first. And when the rest don’t, reports from a buyer’s survey say 57% of people tend to agree with the sales when they are not … Continue reading Identify the Right Sales Skills for Customer Retention
Devindra Hardawar @devindra The new MacBook Air is one of Apple’s most important computers since Steve Jobs pulled the original Air out of an envelope. It shows what’s possible when Apple builds an ultraportable entirely around its mobile chips, instead of lazily sticking them in old laptop designs, like with the recent 13-inch MacBook Pro. … Continue reading Apple’s MacBook Air M2 is on sale for $1,000 right now
By Joey Cappelletti—Associated Press March 24, 2023 Michigan, long known as a mainstay of organized labor, on Friday became the first state in decades to repeal a union-restricting law known as “right-to-work” that was passed over a decade ago by a Republican-controlled legislature. The state’s “right-to-work” law had allowed those in unionized workplaces to opt out … Continue reading Michigan just became the first state in 58 years to repeal a ‘right to work’ law—a win for unions
Selecting a partner that aligns with your needs and goals is critical to producing successful martech projects. Gene De Libero on March 20, 2023 Having been around the horn as a martech vendor customer, seller, partner and employee, I know how vendor-partner relationships work. At a high level, martech partner programs are created to help … Continue reading How to choose the right martech partner: 6 practical tips
Paul Roetzer of The Marketing AI Institute discusses what you need to know to get artificial intelligence working for you today. Constantine von Hoffman on February 21, 2023 Artificial intelligence promises a bold new future but seems to be flailing in the present. Right now, Microsoft’s AI-powered Bing and Google’s Bard are more famous for … Continue reading How AI can help your marketing right now
Retirement Plans in 2023: Choosing the Right Account Due / 08 Feb 2023 Retirement planning can easily be overlooked while juggling your career, raising children, paying off debt, and enjoying today. In fact, according to a Bankrate survey conducted in 2022, 55 percent of American workers are behind on their retirement savings. If you … Continue reading Retirement Plans in 2023: Choosing the Right Account
