Tag Archives: Reviews

Google Makes Algorithmic Updates To Reviews In Search

Google Algorithm

Google Makes Algorithmic Updates To Reviews In Search by Laurie Sullivan , Staff Writer @lauriesullivan, September 16, 2019 Google wants to tackle invalid or misleading online reviews across its search engine, so on Monday it announced an algorithmic update to rich review snippets, a short excerpt of a review rating from a website. These reviews appear … Continue reading Google Makes Algorithmic Updates To Reviews In Search →

Tips for Responding to Negative Reviews on Yelp and Google

Feedback Management

Bonnie Harris — September 4, 2019 Follow @waxmarketing — September 4, 2019 geralt / Pixabay Ever since the birth of the internet, consumer feedback on businesses have increased in quantity and importance. Online reviews expose the experiences—both positive and negative—of real customers to everyone. This means the perception of every single customer matters. Responding to … Continue reading Tips for Responding to Negative Reviews on Yelp and Google →

Most SMBs View Positive And Negative Reviews As Critical

Small Business

Most SMBs View Positive And Negative Reviews As Critical by Laurie Sullivan , Staff Writer @lauriesullivan, July 11, 2019 Most consumers, like me, have become skeptical of online reviews, whether on the brand’s website or on third-party sites like Yelp, TripAdvisor, Facebook, Instagram, Google and others. It’s sometimes difficult to tell when customers are genuine about … Continue reading Most SMBs View Positive And Negative Reviews As Critical →

Consumers largely unaware of fake reviews problem on Amazon

Fake Reviews

Three-quarters of respondents indicated they “fully” or “somewhat” trusted Amazon reviews. Greg Sterling on April 8, 2019  Multiple sources have concluded Amazon has a growing fake-reviews problem. Yet the majority of consumers appear to be unaware of it, according to new consumer survey data from CPC Strategy (part of Elite SEM).  Majority trust Amazon reviews. The survey of … Continue reading Consumers largely unaware of fake reviews problem on Amazon →

Read Your Reviews: Consumers Expect A Response, Study Shows

Reviews

Read Your Reviews: Consumers Expect A Response, Study Shows by Ray Schultz , Columnist, (November 20, 2018) Almost a fifth of small businesses ask consumers via email to review them, according to The Great Conversational Divide, a study by the Local Search Association, commissioned by SOCi.    Good move, although an even higher percentage don’t … Continue reading Read Your Reviews: Consumers Expect A Response, Study Shows →

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