By Nate Berg August 11, 2022 Like many downtown business districts across the U.S., Newark, New Jersey’s central business area is full of restaurants catering to the office crowd. With negligible residential populations to serve, these restaurants follow the daily drifts of workers’ coffee breaks, lunches, and early evening happy hours. Without workers, though, these … Continue reading Downtown restaurants rely on the office lunch crowd. Can they survive the move toward hybrid work?
Texas Restaurants Look To Boost Safety Through Customer Reporting by Laurie Sullivan , Staff Writer @lauriesullivan, July 6, 2020 Consumers who are willing to venture into Texas restaurants can now take part in improving the customer experience by reporting on the COVID-19-related health and hygiene practices at participating restaurants. It’s done by texting the word “SAFE” … Continue reading A Reason To Return To Restaurants? Texas Looks To Improve Customer Experience
Major Retailers, Restaurants Not Ready For Voice Search by Laurie Sullivan @lauriesullivan, March 7, 2019 Consumers are trending toward using their voice to search for products and conduct purchases, but findings from a recent study show few brands have incorporated a voice optimization strategy into their marketing plans. None, per the study, are ready to … Continue reading Major Retailers, Restaurants Not Ready For Voice Search
Major Retailers, Restaurants Not Ready For Voice Search by Laurie Sullivan @lauriesullivan, March 7, 2019 Consumers are trending toward using their voice to search for products and conduct purchases, but findings from a recent study show few brands have incorporated a voice optimization strategy into their marketing plans. None, per the study, are ready to … Continue reading Major Retailers, Restaurants Are Not Ready For Voice Search
By Shivangi Sharma November 17th, 2017 Conversation, and not communication,is the essence of all human interactions. If you are wondering what is the difference between these two terms, the following explanation might help: While conversation is the actual exchange of ideas between two or more people, communication is more about the means through which a conversation … Continue reading 5 Ways Restaurants can Use Conversational Commerce
Nital Shah — September 14, 2017 Follow @Nital_Octos — September 14, 2017 iStock Is your restaurant leveraging digital channels to get more customers? Getting customers in an industry as competitive as the restaurant business comes with a number of unique challenges. One of these challenges is the growing expectation of consumers being able to access … Continue reading Local SEO: How Restaurants Can Rank on Page 1 of Google Without a Website
Snapchat is measuring how many visitors its ads send brick-and-mortar locations and giving brands new ways to drive that foot traffic from the app. Tim Peterson on April 12, 2017 In the growing rivalry between Facebook Inc. and Snapchat’s parent company Snap Inc., Facebook’s strategy seems to be copying Snapchat’s product features, and Snap’s … Continue reading Snapchat will tell brands how many people saw their ads, then visited their stores, restaurants
By Haris Bacic January 27th, 2017 When it comes to business marketing, there are several things we can learn from restaurants and how they’ve evolved over time. As business owners and managers, it is our responsibility to grow our businesses by utilizing effective marketing strategies. Part of that business growth comes from takings risks while … Continue reading What Businesses Can Learn From Restaurants
Dave Sutton — December 15, 2016 — December 15, 2016 In 1982, Nielsen defined Category Management as: “a process that involves managing product categories as business units and customizing them [on a store by store basis] to satisfy customer needs.” Nielsen was a little ahead of its time in that customizing product offerings on a … Continue reading From Retail to Restaurants, Category Management Yields Big Returns
Jason FidlerMarch 22, 2015 Earlier this month we took a look at how the number of images and lines of text in an email campaign can affect the email’s click-through rate. We found that, in general, “less is more.” Emails with about 20 lines of text and three or fewer images received the highest click-through … Continue reading How Long Should Your Email Be? New Data For Retail, Restaurants, Spas, And Real Estate
