Tag Archives: Reshape

Digital video ad spend surges as AI and targeting reshape strategy

Digital video now more than 60% of TV and video spend, so advertisers are prioritizing AI, precision targeting, and measurable outcomes. By Jamie Finstein Published on May 5, 2026   Digital video is becoming a primary environment for AI, targeting, and outcome accountability, according to the recently released “2026 IAB Digital Video Ad Spend & … Continue reading Digital video ad spend surges as AI and targeting reshape strategy

Salesforce and HubSpot reshape partner programs for the AI era

Salesforce and HubSpot tighten partner programs as AI reshapes the tech stack, pushing agencies to specialize and raising the stakes in platform competition. By Constantine von Hoffman   March 9, 2026   HubSpot and Salesforce both recently announced major changes to their partner programs — moves that executives say will improve quality and help partners … Continue reading Salesforce and HubSpot reshape partner programs for the AI era

Penn Entertainment narrows Q4 losses as bets reshape strategy after costly partnerships

Penn Entertainment narrows Q4 losses as bets reshape strategy after costly partnerships Suswati Basu News Editor   Penn Entertainment closed out 2025 with a noticeably smaller loss, buoyed by stronger showings at its brick-and-mortar casinos and a long-awaited breakthrough in its online division. For the quarter ending December 31, revenue climbed to $ 1.81 billion, … Continue reading Penn Entertainment narrows Q4 losses as bets reshape strategy after costly partnerships

Google’s Billion iPhone Advantage Will Reshape Advertising

Google’s Billion iPhone Advantage Will Reshape Advertising by Laurie Sullivan , Staff Writer, January 15, 2026 Google’s multi-year contract with Apple to support its push further into artificial intelligence (AI) gives the company access to more than 1.5 billion iPhones worldwide. The number is an educated guess based on analysis and available numbers. As a Gemini-powered … Continue reading Google’s Billion iPhone Advantage Will Reshape Advertising

The Supreme Court agrees to hear content moderation cases that could reshape social media

  By Issie Lapowsky September 29, 2023 The Supreme Court on Friday agreed to hear two cases that stand to have sweeping consequences on First Amendment rights of online platforms and their ability to moderate content.  The cases—NetChoice v. Paxton and Moody v. NetChoice—challenge the constitutionality of two separate laws passed in Florida and Texas, … Continue reading The Supreme Court agrees to hear content moderation cases that could reshape social media

The Most Notable HR Trends That Will Reshape The Labor Market In 2023

The Most Notable HR Trends That Will Reshape The Labor Market In 2023 ValueWalk / 12 Jan 2023   The world of work has changed a lot in the last few years, and employees are constantly keeping employers and human resources teams on their toes as they demand better work benefits and higher wages. Amid macroeconomic problems, … Continue reading The Most Notable HR Trends That Will Reshape The Labor Market In 2023