by Aleh Barysevich Follow @LinkAssistantAugust 31, 2016 There are billions of people on social media, and it often seems impossible to reach the right ones. But only after finding your target audience online and making sure they see what you have to offer, you know that your SMM efforts aren’t in vain. Start with a … Continue reading 3 Strategies to Research and Locate Your Audience Using Social Media
Tag Archives: Research
Research: Five reasons why 100% viewability isn’t worth the cost (by a long shot)
Some industry experts may advise advertisers and agencies to “hold out” for 100% viewability on their media buys, but contributor Keith Pieper says it’s not worth it and proposes a different path. Keith Pieper on August 3, 2016 There’s a lot of chatter about 100-percent viewability, and even more slamming the Media Ratings Council’s 50-percent … Continue reading Research: Five reasons why 100% viewability isn’t worth the cost (by a long shot)
Top 10 Keyword Research Tools
by Roee Ganot June 19, 2016 Follow @RoeeGanotJune 19, 2016 Keywords may not be as important as they once were, but they will always have a place in search engine marketing. You just can’t get around needing to know the terms that your audience is using to search to help them find your products or … Continue reading Top 10 Keyword Research Tools
Using Keyword Research to Come Up with Niche Ideas
by Andre W. Klein June 17, 2016 Follow @akleines2June 17, 2016 Google and all the other search engines online handle billions of search requests each day. They respond to the words and phrases people type in when looking for a product, topic, service, movie, book, etc. Those search requests are known as “keywords” or “keyword … Continue reading Using Keyword Research to Come Up with Niche Ideas
Research 101: Advantages of Email Marketing
by Lawrence Anderson June 13, 2016June 13, 2016 It cannot be denied that Email Marketing has been an advantage for B2B marketing research to market Software leads. In this post, we will be citing some evidence presented in the research of E. Fariborzi and M. Zahedifard from the International Journal of e-Education, e-Business, e-Management and … Continue reading Research 101: Advantages of Email Marketing
7 Totally Free Ways to Get Creative With Keyword Research
by Alexa Matia June 9, 2016June 9, 2016 Keyword research is vital for the success of your website and increasing your online presence. If you’re a website owner, you probably rely on what’s tried and true: Google Keyword Planner. But guess what? So does everyone else. Finding the right keywords is essential, because it not … Continue reading 7 Totally Free Ways to Get Creative With Keyword Research
Why is it Important for Small Businesses to Create a Branded Video? A Market Research Report (part 1 of 3 part series)
by Danielle Foley June 6, 2016 Follow @FoleyMarketingJune 6, 2016 I recently completed a market research report on behalf of a client to determine the trends, usage and effectiveness of videos implemented as part of a marketing strategy employed by small businesses. Through my research, it became evident that video is an ideal medium for … Continue reading Why is it Important for Small Businesses to Create a Branded Video? A Market Research Report (part 1 of 3 part series)
5 Ways to Use Social for Market Research [Infographic]
by Bob Hutchins May 27, 2016 Follow @BobhutchinsMay 27, 2016 Social media isn’t just a great tool for marketing. More businesses are learning how to use social media for market research. An infographic from Insights In Marketing points out a few key do’s and don’ts of social media market research that every brand should consider. … Continue reading 5 Ways to Use Social for Market Research [Infographic]
10 Secrets to Research the Best SEO Keywords
by Amber Racer May 22, 2016May 22, 2016 SEO is a puzzle to some. Researching the best SEO keywords is an essential part of your online strategy, that is, if you want to be seen. Before slapping content up on a website, be sure you’ve done your keyword research. As a content marketer, you easily … Continue reading 10 Secrets to Research the Best SEO Keywords
7 Amazing Tools to Research Top Influencers
by Warren Knight May 20, 2016 Follow @warrenknightMay 20, 2016 Understanding who your industry influencers are is paramount to succeeding online. In a study based on young adults, they identified their influencers as YouTubers, more than the likes of Taylor Swift, or other A-List celebrities. Social is the way forward, and we can no longer … Continue reading 7 Amazing Tools to Research Top Influencers
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