by Kent Campbell March 6, 2016 Follow @reputationxMarch 6, 2016 People search differently on mobile than they do on the desktop and that affects reputation management companies. Big changes to Google like voice search and contextual interpretation alter the way online reputation experts and SEO professionals manage the search results of their clients. Mobile search … Continue reading How Natural Language and Context Affects Online Reputation Strategy
If your business hasn’t yet been hit with an online reputation attack, chances are it will be. Columnist Chris Silver Smith has tips on how to proactively prepare to help reduce the seriousness of an attack. Chris Silver Smith on February 26, 2016 at 10:27 am Your business may be humming along blissfully doing commerce when it … Continue reading Bullet-Proofing Your Business From The Inevitable Online Reputation Attack
by Koka Sexton February 24, 2016 Follow @kokasextonFebruary 24, 2016 How many sales professionals have their own websites or digital property that they maintain on a regular basis? These days, almost everybody (and you probably do, too). So, how does your LinkedIn profile factor into your web presence? If you consider your LinkedIn profile to … Continue reading Your Success Depends on it. Move From Resume To Reputation
by Sarah Voightman February 9, 2016February 9, 2016 Ah, celebrities. Why do we love to hate them? If you’re like me, you take guilty peeks into the latest People magazine (Celebrities! They’re just like us!) while standing in line at the grocery store. And sometimes those magazines fall onto the conveyor belt for purchase. No? … Continue reading What These 4 Celebrities Can Teach Us About Reputation Management
by Debbie Leven January 23, 2016 Follow @debbielevenJanuary 23, 2016 OK, you’ve done it, your website is up – hurrah! But, you know by now that building a website and hitting the button to turn it live is just the start. Websites are great – you can showcase your products and services, encourage people to … Continue reading Warning: 25 Mistakes That Are Strangling Your Website and Killing Your Reputation
by Gina Badalaty December 4, 2015 Follow @GinabadDecember 4, 2015 Every blogger who wants to go professional, work with brands and monetize their blog should attend blogging conferences and events that are relevant to their niche. These events can be vastly different, but good conferences include some critical agendas that bloggers need to grow. First … Continue reading 6 Ways to Ruin Your Reputation at a Blogging Conference
by Lori Soard November 25, 2015November 25, 2015 Even though there are 3.17 billion users worldwide on the Internet, it can seem like a small town when you do something that hurts your reputation and that of your website. Just ask former veterinarian Kristen Lindsey, who posted a photo to social media of her holding … Continue reading Rebuilding and Managing Your Site Reputation after a Total Blow Out
Having trouble showing progress when it comes to online reputation management (ORM)? Columnist Brian Patterson explains his metric for tracking ORM campaign progress over time. Brian Patterson on November 24, 2015 It’s something all companies fear: You Google your brand name, and right on the first page are negative Google reviews, a low Yelp score, … Continue reading Our SERP Sentiment Score For A Person’s/Brand’s Online Reputation
by Margarita Hakobyan November 11, 2015 Follow @margahakobyanNovember 11, 2015 In entrepreneurial circles, it’s considered common knowledge that you need to monitor and control your online presence, your social media brand, and make sure that the face you present to your customers is the one they want to see and engage with. But all too … Continue reading 5 Ways You’re Ruining Your Business’s Reputation Online While Marketing
Gyles SewardNovember 1, 2015 Reputation management was once only the concern of big corporations and household names who had a need to protect their public image. Fast forward to today’s world, where businesses are considered behind the times if they are not on social media, and reputation management is an industry in itself. Some people … Continue reading Online Reputation Management: The Basics
