Learn which generative AI solutions deliver tangible martech results — boosting efficiency and scaling operations effectively. Frans Riemersma on October 24, 2024 Eighteen months after GPT-4 shook the martech world, the dust is settling and it’s time to evaluate the real-world impact of generative AI. As brands and vendors navigate integrating genAI into their … Continue reading Unlock the real value of genAI in martech
August 30, 2024 Why adaptability is the real key to successful leadership Adaptability is paramount to true leadership success, according to Alexa von Tobel. It means not just surviving but transforming—starting as a butterfly and emerging as a dragon. BY Alexa von Tobel In today’s digital age, we’ve encountered all the buzzwords about what it takes … Continue reading Why adaptability is the real key to successful leadership
August 03, 2024 How the real Olivia Pope would have handled the CrowdStrike outage Crisis manager Judy Smith, the inspiration for the TV show ‘Scandal,’ unpacks what the company got right and where it dropped the ball. BY Shalene Gupta Judy Smith is a crisis manager whose career was the inspiration for the TV show Scandal—specifically … Continue reading How the real Olivia Pope would have handled the CrowdStrike outage
August 01, 2024 23andMe CEO Anne Wojcicki wants to take the struggling company private—then comes the real work 23andMe was going to remake healthcare with its DNA spit tests. Today, it’s languishing on the sidelines. Wojcicki has a long road ahead. Direct-to-consumer genetic testing pioneer 23andMe unveiled a new product in May. Cofounder and CEO Anne … Continue reading 23andMe CEO Anne Wojcicki wants to take the struggling company private—then comes the real work
Marketing luxury goods like handbags and watches requires a means of sourcing those goods — and telling if they’re real or fake. Kim Davis on June 21, 2024 As anyone who has walked the length of New York’s Canal Street will know, fake “luxury” goods abound. Vendors have more or less convincing versions of … Continue reading Are you selling me a real Prada bag or a fake?
May 26, 2024 It’s not you, being twentysomething is tough. Here’s how to find hope when the struggle is real, according to a psychologist Meg Jay wrote the book on treatments for twentysomethings. She explains how young adult brains are more likely to think catastrophically—and feel negatively—than those of older adults, and they have less … Continue reading It’s not you, being twentysomething is tough. Here’s how to find hope when the struggle is real, according to a psychologist
May 08, 2024 Unlocking big data in commercial real estate By partnering directly with data providers, firms can gain insights that allow them to dispel misconceptions and focus on the most promising opportunities. BY CoStar Strategists at a commercial real estate developer recently had a major “Aha!” moment: The markets they are targeting for new projects … Continue reading Unlocking big data in commercial real estate
May 06, 2024 Commercial real estate foreclosures spike 117% as distress mounts These 10 states had the most commercial-real estate foreclosures in March. BY Meghan Malas Want more stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the free, daily ResiClub newsletter. In March, Blackstone Group President Jon Gray told Bloomberg that commercial real estate prices, which have been plunging … Continue reading Commercial real estate foreclosures spike 117% as distress mounts
April 24, 2024 Generative AI meets scams and spam: Deciding what’s real on social media gets trickier AI-generated images draw in users—and Facebook’s recommendation algorithm may be organically promoting these posts. BY The Conversation If you’ve spent time on Facebook over the past six months, you may have noticed photorealistic images that are too good … Continue reading Generative AI meets scams and spam: Deciding what’s real on social media gets trickier
Organizations thriving with agile practices are applying these five tips to achieve meaningful outcomes that align with their unique needs. Jim Ewel on March 29, 2024 You may have heard “agile is dead.” Agilists have overused buzzwords, promoted processes and transformations over people and treated agile like a religion rather than an evolving approach to … Continue reading 5 ways to evolve agile for real business results
