Erauj BatistaOctober 26, 2015 Sponsored posts have been the love and hate of many bloggers over the years. You can guess why— it’s very difficult to please both your advertiser and your audience alike. Who should you favor? Who should just ‘take it’ without complaints? The truth, as always, is in the middle. Both your … Continue reading 9 Ways To Make Sponsored Posts Appealing To Readers
Pamela WilsonSeptember 24, 2015 It’s heartbreaking to think that people are making snap judgements about whether or not to read your emails based on a quick glance. But they are. You are, too! Here’s how we all sort through our inboxes: We choose an email message We give it a two-second glance We decide if … Continue reading 7 Design Mistakes That Make Readers Trash Your Emails
Kimberley SchollickSeptember 21, 2015 If you’re blogging for your business, you probably already know the stats. B2B marketers who blog receive 67% more leads than those who don’t. Marketers who prioritise blogging are 13x more likely to see positive ROI. Businesses who blog receive 97% more links to their website. But you know all that. … Continue reading 5 Blogging Mistakes That Make Your Readers Switch Off
Govind AgarwalAugust 20, 2015 Social media has taken the internet world by storm. Businesses of all sizes make use of various online platforms to build strong networks. However, many users still get stuck while creating content on social platforms. Just as any place has its own rules or trends, your posts are more likely to … Continue reading 8 Effective Ways To Get More Shares On Social Media Without Galling Readers
Elizabeth ChungJuly 26, 2015 While nonprofit marketers spend a lot of time crafting great email content, it is just as important to give thought to those email’s designs. Your message’s overall look and feel can directly impact a supporter’s decision to keep reading. When you present your content in a way that’s both intriguing and … Continue reading How To Design Emails That Always WOW Readers
Lori SoardJuly 10, 2015 The goal of any good screenwriter, or any writer really, is to grab the reader’s attention and keep it until the end. Your goal for your blog should be exactly the same. From the minute the site visitor hits your landing page, his attention should be captured enough that he doesn’t … Continue reading Capture Your Reader’s Interest Like a Hollywood Screenwriter
by Ricardo Casas June 5th, 2015 Every blogger dreams to write a post that tugs at their readers heart; a post that goes viral on social networks. But the sad reality of blogging is that even after writing stellar content it is challenging to gain a readership or worse still, to get noticed. Why? … Continue reading How To Write Blog Posts That Tug At Your Readers’ Hearts
Amanda ClarkApril 1, 2015 When writing a blog post, always put yourself in your reader’s place. This is perhaps the most frequently cited piece of blogging and content marketing advice, and it’s a good one. You need to write with empathy if you’re going to engage readers. You need to write in a way that’s … Continue reading How To Put Yourself In Your Reader’s Place
Stephanie VermillionMarch 29, 2015 I have a confession: I’m a bookmark-aholic. I’m one of the thousands (note: completely unscientific research) suffering from FOMO on every “tools,” “tricks” and “tips” post, which leads to me starring then filing the content into one of my 123 folders. Yes, you read that right. 123 folders. Jeesh. But here’s … Continue reading 7 Free Blogging Tools To Attract New Readers
Tommy LandryFebruary 5, 2015 By now, pretty much everyone in marketing should understand the value of blogging for business benefit. For those of you who are still unclear, here are the most commonly cited reasons: Reinforce your brand message and establish thought leadership in your field Provide a range of keywords and topics to help … Continue reading How To Write Blog Posts That Will Rank Well and Engage Readers
